Smallest body text is 10px (base ~16px). below the ~16px readable floor.
fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.
saas · Jul 24, 2026
55/100 Thin
Scores above 92% of 525 entry-page captures we have measured. Among the 289 saas funnels in that group, above 89%.
Measured from a 1-page capture. We did not walk past the entry page, so signals that live deeper in a funnel could not be seen.
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.
Measured by Roentgen 1.7, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
the entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinionStrategic Flow: Diagnoses why SaaS emails don't convert
Strategic Flow diagnoses why B2B SaaS emails get opened but nobody clicks. 59 structural teardowns. Score lift 3→9. A behavioral email architecture diagnostic tool.
59 SaaS emails, torn down. The same 6 failures appear in almost all of them.
✕
DECLINE
ACCEPT
Get started: $49 →
Get started: $499 →
$49
$499
$299
$899
$2,500
$47
conversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionfree, $299/mo, $1,000/mo
free trial
4M users
What exactly does Strategic Flow diagnose? +
free trial
4M users
applicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionAbsence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
contrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion96% of measurable text passes WCAG AA.
Responsive viewport meta is present.
Smallest body text is 10px (base ~16px). below the ~16px readable floor.
fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.
3 paragraphs run past ~95 characters per line.
fix Cap measure at ~60-75ch for comfortable reading.
html[lang] is set for screen readers.
All 2 content images carry alt text.
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionBody copy in their text role, on a surface card.
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
We also looked for Playbook match, and found none on this funnel.