saas · Sep 25, 2026

trunktransfer.com

We found more conversion tactics here than on 96% of the 1,301 multi-step SaaS funnels we have measured.

8 conversion tactics detected

4 pages walked · measured by Roentgen 1.27.0

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How this was measured

Measured by Roentgen 1.27.0 on 2026-09-25. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,705 multi-step funnels, more conversion tactics than 96% of them.

Walk 72 links on the entry page, 55 walkable. 5 matched a funnel step; we captured 4 pages in all, this one included.

The short version, in 5 parts

  1. Proven on the page

    8 conversion tactics detected, each backed by text on the page

    Compares itself against alternatives
    comparison table: STARTER $15 $12/mo Billed $144 yearly, save $36 Start 7-day trial · MOST
    Answers buyer objections
    Common questions.
    Offers a free trial or free tier
    free trial

    + 5 more with evidence

    See all 8

  2. Not seen

    3 of 11 applicable tactics we checked for and did not see

    Lead-capture form
    An on-page form collecting contact details (email / name / phone) outside a che…
    Proof above the fold
    Social proof rendered within the first viewport on at least one step.
    Scarcity / urgency copy
    Scarcity or time-pressure copy ("only N left", "selling fast", "limited time")…

    See what we looked for

  3. Flagged

    5 of 13 build checks flagged, each with a fix

    Body text size
    Smallest sampled text is 6px, below the 13px floor this check uses.
    Page weight
    At least 6.2 MB across 298 measurable resources. 187 cross-origin resources did not expos…
    Render-blocking resources
    9 stylesheets/scripts in <head> block first paint.

    + 2 more

    See the fixes

  4. Walked

    4 pages walked, Homepage / Lander to Product

    Step 1
    Homepage / Lander
    Step 2
    Pricing
    Step 3
    Features

    + 1 more step

    Walk it frame by frame

  5. In their words

    The headline: BRANDED FILE TRANSFER, ON YOUR OWN DOMAIN

    Promise
    Branded file transfer from your own domain like files.yourbrand.com. Send large files with one link, no clien…
    Prices shown
    $12 · $23 · $15

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 4

What we recorded

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
8 tactics

$12 +11 more  ·  Save 20%  ·  2 proof points

ComparisonFAQTrust badgesPressFree trialLogo wallPricing tiersDemo / docs
Pricing
02

Pricing

▼ thinnest
6 tactics

$15 +11 more  ·  Save 20%  ·  1 proof point

Trust badgesPressFree trialLogo wallPricing tiersDemo / docs
Features
03

Features

7 tactics

$15 +1 more

FAQTrust badgesPressFree trialLogo wallPricing tiersDemo / docs
Product
04

Product

8 tactics

$8 +4 more

ComparisonFAQTrust badgesPressFree trialLogo wallPricing tiersDemo / docs

In their own words

39 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
TrunkTransfer: Branded File Transfer, Not WeTransfer's Branding
Meta description
Branded file transfer from your own domain like files.yourbrand.com. Send large files with one link, no client account required, no ads, and no AI training.
Headline
BRANDED FILE TRANSFER, ON YOUR OWN DOMAIN
Section headings
When you deliver to your best client, show up like a pro.Your project is finished. Now comes the part clients actually see.Deliver client work under your own brand under your own brand.They see your brand. Not ours.Keep every client delivery in one branded place.Get raw footage from clients. No Dropbox. No WeTransfer.Set it up once. Every delivery looks like yours.Know exactly when your client got the file.+8 more, not shown
Buttons and links
ProductsResourcesMonthlyAnnual Save 20%Start free trialStart 7-day trial →Start 7-day trialStart your 7-day trial
Prices on the page
$12$23$15$144$36$29$276$72+4 more, not shown

Sections

6 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of trunktransfer.com
Nav0% down the page
Hero section of trunktransfer.com
Hero0% down the page
Logos section of trunktransfer.com
Logos11% down the page
Pricing section of trunktransfer.com
Pricing49% down the page
FAQ section of trunktransfer.com
FAQ83% down the page
Footer section of trunktransfer.com
Footer96% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
Price anchor element
Price anchor“$15”

What we found

8 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

objection2 of 2

Compares itself against alternatives comparison table: STARTER $15 $12/mo Billed $144 yearly, save $36 Start 7-day trial · MOST
Answers buyer objections Common questions.

proof3 of 4

Shows customer logos or a trusted-by claim logos: TrunkTransfer, gedang design, Helvetics Clinics, Galeria Studio, Lidya Atterberry
Puts a number on adoption Trusted by 100+ people
Shows press logos or an as-seen-in claim featured on

offer2 of 2

Offers a free trial or free tier free trial
Makes the pricing ladder explicit free, $15/mo, $12/mo, $23/mo

checkout1 of 2

Offers a demo or docs entry point docs link

What we didn’t find

3 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see3 of 11 applicable

Lead-capture form 415 of the 1,631 funnels we checked
Proof above the fold 343 of the 2,334 funnels we checked
Scarcity / urgency copy 118 of the 2,330 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

13 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

5 of 13 measured checks need work

Body text size

type:body-text-size

Smallest sampled text is 6px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Page weight

weight:page-weight

At least 6.2 MB across 298 measurable resources. 187 cross-origin resources did not expose a size, so the real total is higher.

FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.

Render-blocking resources

weight:render-blocking-resources

9 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Oversized images

weight:oversized-images

31 images are shipped at more than 2x the width shown.

“custom-slug.webp” is 2940px wide, displayed at 974px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

206 of 232 interactive targets are under 44×44px on mobile.

smallest: “Monthly” at 83×36px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing4

Line length

37 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Landmark regions

No <header> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

structure:landmark-regions

Clear4

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
accent#000000
bg#ffffff
surface#ffffff
text#ffffff
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox44px
Jumps over the lazy dog40px
A subheading in their voice32px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
28pxAa
32pxAa
40pxAa
44pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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