Smallest body text is 10px (base ~19px). below the ~16px readable floor.
fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
▲ strongest
5 tactics
$1, +3 more
saas · Aug 15, 2026
voicemoat.com
85/100 Strong
Scores above 95% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 94%.
How this was measured
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.
Measured by Roentgen 1.25.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Walk 101 links seen, 81 walkable, 3 matched, and we walked 4 pages.
What we recorded
Progress
2 scans
this funnel’s coverage score across measured re-scans
measuredextracted directly from the live page. a fact, not an opinion
0pts
since the first measured scan (2026-08-09) — 2 re-scans
- 85 Strong 2026-08-09
- 85 Strong 2026-08-15
The funnel, frame by frame
4 steps walkedIn their own words
35 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Grow on Twitter & LinkedIn, never sound like AI. VoiceMoat
- Meta description
VoiceMoat is the AI social media tool for Twitter and LinkedIn. Create, schedule, and grow your audience with content that sounds like you, never generic AI.
- Headline
Your voice is your moat. Posts in your voice, every day.
- Section headings
AI WRITING FOR TWITTER AND LINKEDIN, TRAINED ON YOUR OWN VOICE
The more AI everyone uses, the more everyone sounds the same.
You bring the voice. handles the grind.
learns exactly how you write.
Draft in your voice, scored before you ship.
Your week, written and scheduled for you.
Reply to the right people, in your voice.
See what’s working. Keep your voice sharp.
+8 more, not shown- Buttons and links
Product
Resources
Free Tools
Use Cases
Sign in
Start your trial
See how it works
Create
Schedule
Engage
+2 more, not shown- Prices on the page
$1,
$35
$69
$150
Sections
4 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
7 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionOffer clarity1 of 1
Makes the pricing ladder explicit
free, $35/mo, $69/mo, $150/mo
Action path2 of 4
Offers a free trial or free tier
Free $0
Offers a demo or docs entry point
docs link
Trust & proof2 of 2
Shows customer logos or a trusted-by claim
logos: voiceMOAT, audenAI, Drake Hotline Bling meme
Puts a number on adoption
100k+ users
Friction reduction2 of 2
Answers buyer objections
What is VoiceMoat? A writing tool for Twitter and LinkedIn built on audenAI, a per-user br
Offers a free trial or free tier
Free $0
Value reinforcement2 of 2
Compares itself against alternatives
comparison table: Feature · VoiceMoat · Hypefury
Puts a number on adoption
100k+ users
What we didn’t find
4 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see4 of 11 applicable
Press / "as seen in"
448 of 1769 measured funnels run this
Lead-capture form
310 of 1256 measured funnels run this
Proof above the fold
292 of 1777 measured funnels run this
Scarcity / urgency copy
94 of 1769 measured funnels run this
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
13 run · 4 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinionReadability & contrast1 flagged
Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa
87% of measurable text passes WCAG AA. 4+ runs fail.
worst: “Generic AI” at 3.03:1 (11px, #8a8a95 on #f1f1f4). needs 4.5:1
fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Mobile & tap targetsclear
Mobile viewport passesmobile:mobile-viewport
Responsive viewport meta is present.
Typography1 flagged
Body text size needs worktype:body-text-size
Line length notetype:line-length
19 paragraphs run past ~95 characters per line.
fix Cap measure at ~60-75ch for comfortable reading.
Accessibility hygieneclear
Language declared passesa11y:language-declared
html[lang] is set for screen readers.
Image alt text passesa11y:image-alt-text
All 13 content images carry alt text.
Heading levels notea11y:heading-levels
5 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.
fix Step heading levels one at a time; use CSS for size, not a deeper level.
Skip link notea11y:skip-link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
fix Add a first-in-DOM <a href="#main"> that is visible on focus.
Weight & delivery2 flagged
Page weight not measurableweight:page-weight
At least 2.7 MB across 660 measurable resources, but 189 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
Render-blocking resources needs workweight:render-blocking-resources
18 stylesheets/scripts in <head> block first paint.
fix Defer non-critical JS (defer/async) and inline only critical CSS.
Oversized images needs workweight:oversized-images
16 images are shipped at more than 2x the width shown.
“auden-logo-light.svg” is 300px wide, displayed at 80px
fix Serve responsive sizes (srcset/sizes) matching the rendered width.
Structure & reachabilityclear
Landmark regions notestructure:landmark-regions
No <main> landmark. screen-reader users cannot jump between regions.
fix Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).
Form usabilityclear
Autocomplete hints noteforms:autocomplete-hints
No autocomplete attributes across 1 field. browsers cannot autofill.
fix Add autocomplete="email"/"tel"/"name" to identity fields.
Playbook match
1 matched
which funnel play this page runs — measured, evidence-quoted
deriveda deterministic summary generated only from measured facts. labeled, never an LLM guessComparison surface matches the Intent-Match pattern — measured comparison table plus comparison-intent copy
comparison table
p4: comparison table: Feature · VoiceMoat · Hypefurycomparison copy
VoiceMoat vs Hypefury: Voice matching vs scheduling
A match means this funnel's measurable surfaces fit the playbook's pattern — the quoted language is what fired the detection. A lever is one playbook mechanism observed on-page. We never claim what a brand's ads or emails do; a crawl can't see them. All funnel designs →
Two different things sit side by side here. The claim and its quoted evidence are measured on this funnel, the same way every other fact on this page is. The playbook itself is written guidance — our strategy library, not a measurement of this site — and it lives behind the links above. Nothing on this page recommends what this brand should do.
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#7c3aed
accent#7c3aed
bg#ffffff
surface#fbfaff
text#5b5b66
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox50px
Jumps over the lazy dog42px
A subheading in their voice19px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
18pxAa
19pxAa
42pxAa
50pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
Satoshi
rendered in their own type system · webfont not loaded. system fallback if uninstalled
We also looked for Elements, and found none on this funnel.
X-ray a funnel
