saas · Aug 14, 2026

wzrd.to

40/100 Thin

Scores above 36% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 24%.

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Measured by Roentgen 1.24.0, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Walk 13 links seen, 12 walkable, 1 matched, and we walked 2 pages.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 2

What we recorded

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▼ thinnest
0 tactics

$28 +3 more

no named tactics detected on this step

Use Cases
02

Use Cases

▲ strongest
4 tactics
Sticky CTAComparisonFAQFree trial

In their own words

28 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
WZRD
Meta description
WZRD - the AI workspace. Generate slides, docs, sheets and forms, and talk to your business with AI voice agents.
Headline
Turning ideas into interactive experiences
Section headings
Start with an idea. Not a blank canvas.The workshop behind the magic.It understands intention.Refine it by talking.Not static. Alive.Idea to live experience.It learns from every visit.Investment
Buttons and links
NewStudioTAP TO TALKSlides AI presentations in minutesDocs AI-crafted smart documentsSheets Smart sheets with structured generationForms Smart form flowsDocsSheetsSlides+2 more, not shown
Prices on the page
$28$84$36$148

Sections

2 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Features section of wzrd.to
Features11% down the page
Footer section of wzrd.to
Footer89% down the page

What we found

3 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Action path1 of 4

Offers a free trial or free tier Try free

Friction reduction2 of 2

Answers buyer objections What is an interactive proposal? + An interactive proposal turns a task people usually dre
Offers a free trial or free tier Try free

Value reinforcement1 of 2

Compares itself against alternatives comparison table: CAPABILITY · STATIC PDF · WZRD

What we didn’t find

8 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see8 of 11 applicable

Trusted-by logo wall 1050 of 1369 measured funnels run this
Pricing tiers 636 of 1248 measured funnels run this
Press / "as seen in" 448 of 1769 measured funnels run this
Demo / docs entry 440 of 1256 measured funnels run this
Lead-capture form 310 of 1256 measured funnels run this
Proof above the fold 292 of 1777 measured funnels run this
Usage / adoption proof 224 of 1369 measured funnels run this
Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

15 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

Readability & contrastclear

Text contrast (WCAG AA) passescontrast:text-contrast-wcag-aa

100% of measurable text passes WCAG AA. 15% of text was unmeasurable (over images/gradients). not counted either way.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typography1 flagged

Body text size needs worktype:body-text-size

Smallest body text is 9px (base ~16px). below the ~16px readable floor.

fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.

Line length notetype:line-length

5 paragraphs run past ~95 characters per line.

fix Cap measure at ~60-75ch for comfortable reading.

Accessibility hygiene2 flagged

Language declared passesa11y:language-declared

html[lang] is set for screen readers.

Image alt text needs worka11y:image-alt-text

1 of 2 content images (50%) have no alt attribute.

fix Add descriptive alt to content images; alt="" for purely decorative ones.

Named controls needs worka11y:named-controls

3 buttons/links have no accessible name (icon-only, no aria-label).

fix Add aria-label to icon-only buttons and links.

Heading levels notea11y:heading-levels

1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

fix Step heading levels one at a time; use CSS for size, not a deeper level.

Label in name notea11y:label-in-name

1 control has an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

fix Make the accessible name start with the visible label text.

Weight & delivery1 flagged

Page weight not measurableweight:page-weight

At least 3.7 MB across 126 measurable resources, but 63 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

Render-blocking resources needs workweight:render-blocking-resources

9 stylesheets/scripts in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images noteweight:oversized-images

1 image is shipped at more than 2x the width shown.

“wzrd-icon.svg” is 150px wide, displayed at 22px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.

Structure & reachability1 flagged

Landmark regions needs workstructure:landmark-regions

No <main> or <header> or <footer> landmark. screen-reader users cannot jump between regions.

fix Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Keyboard reachability notestructure:keyboard-reachability

5 elements look clickable but cannot be reached by keyboard.

“+”, “+”, “+”

fix Use <button>/<a>, or add role + tabindex="0" and a key handler.

Playbook match

1 matched

which funnel play this page runs — measured, evidence-quoted

deriveda deterministic summary generated only from measured facts. labeled, never an LLM guess

Comparison surface matches the Intent-Match pattern — measured comparison table plus comparison-intent copy

comparison table p2: comparison table: CAPABILITY · STATIC PDF · WZRDcomparison copy Static PDF vs WZRD

A match means this funnel's measurable surfaces fit the playbook's pattern — the quoted language is what fired the detection. A lever is one playbook mechanism observed on-page. We never claim what a brand's ads or emails do; a crawl can't see them. All funnel designs →

Two different things sit side by side here. The claim and its quoted evidence are measured on this funnel, the same way every other fact on this page is. The playbook itself is written guidance — our strategy library, not a measurement of this site — and it lives behind the links above. Nothing on this page recommends what this brand should do.

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#fba7bf
accent#fba7bf
bg#eee5f0
surface#ffffff
text#cd98a6
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox60px
Jumps over the lazy dog48px
A subheading in their voice36px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
9pxAa
10pxAa
11pxAa
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
21pxAa
36pxAa
48pxAa
60pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
plusJakartaSans
rendered in their own type system · webfont not loaded. system fallback if uninstalled

We also looked for Elements, and found none on this funnel.

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