Body text size
type:Smallest sampled text is 12px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
▲ strongest
3 tactics
$19 · subscription
saas · Sep 5, 2026
yamate.au
Scores higher than 19% of 1,462 multi-step funnels we have measured. Among the 1,125 saas funnels in that group, higher than 11%.
30/100 Sparse
How this was measured
Measured by Roentgen 1.27.0 on 2026-09-05. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 30 · mobile 30.
Walk 99 links on the entry page, 86 walkable. 6 matched a funnel step; we captured 4 pages in all, this one included.
What we recorded
The funnel, frame by frame
4 steps walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionIn their own words
15 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Job Management Software for Australian Tradies | Yamate
- Meta description
Yamate is a $19/month job management app for Australian tradies. Quote jobs, schedule work, export PDF invoices, chase payments and work offline.
- Headline
Quote it. Do the job. Get paid.
- Section headings
Tell Yamate the job. Check the quote. Send it.
They say yes. It's already in the calendar.
- Buttons and links
☰
Start free — no card needed
Try the live demo
Start 30 days free
✕
Set me up
Try the demo
Start free trial
Start a lawn mowing business
- Prices on the page
$19
Sections
4 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
2 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionOffer clarity1 of 1
Makes the pricing ladder explicit
$19/mo, free, $29/mo, $79/mo
Action path1 of 4
Offers a free trial or free tier
Start free
Friction reduction1 of 2
Offers a free trial or free tier
also shown under Action path
What we didn’t find
9 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see9 of 11 applicable
FAQ / objection handling
1,370 of the 2,073 funnels we checked
Trusted-by logo wall
1,232 of the 1,633 funnels we checked
Press / "as seen in"
543 of the 2,065 funnels we checked
Demo / docs entry
496 of the 1,461 funnels we checked
Lead-capture form
365 of the 1,461 funnels we checked
Us-vs-them comparison
345 of the 2,073 funnels we checked
Proof above the fold
328 of the 2,073 funnels we checked
Usage / adoption proof
247 of the 1,633 funnels we checked
Scarcity / urgency copy
105 of the 2,065 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
15 run · 5 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion5 of 14 measured checks need work1 could not be measured — not counted either way
Text contrast (WCAG AA)
contrast:93% of measurable text passes WCAG AA. 4+ runs fail. 17% of text was unmeasurable (over images/gradients). not counted either way.
worst: “Start 30 days free” at 1.36:1 (16px, #a5562f on #c2693f). needs 4.5:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Named controls
a11y:15 buttons/links have no accessible name (icon-only, no aria-label).
FixAdd aria-label to icon-only buttons and links.
Oversized images
weight:13 images are shipped at more than 2x the width shown.
“workflow-job.webp?v=1” is 1800px wide, displayed at 530px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
Tap-target size (mobile)
mobile:99 of 122 interactive targets are under 44×44px on mobile.
smallest: “FAQ” at 24×16px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing5
Line length
19 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Heading levels
1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.
FixStep heading levels one at a time; use CSS for size, not a deeper level.
a11y:Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Label in name
3 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.
FixMake the accessible name start with the visible label text.
a11y:Landmark regions
No <main> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
structure:Not measurable1
Page weight
At least 0.4 MB across 7 measurable resources, but 44 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear4
Mobile viewport · Language declared · Image alt text · Render-blocking resources
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
accent#0f1b2d
bg#f6f0e7
surface#ffffff
text#7c6f62
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox60px
Jumps over the lazy dog58px
A subheading in their voice31px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
18pxAa
20pxAa
23pxAa
31pxAa
58pxAa
60pxAa
WEIGHTS
Aa400
Aa600
Aa700
Aa800
FAMILIES
Plus Jakarta Sans · -apple-system
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
2 of 9 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
X-ray a funnel
