saas · Sep 13, 2026

e-warmup.com

We found more conversion tactics here than on 67% of the 1,413 multi-step SaaS funnels we have measured.

6 conversion tactics detected

4 pages walked · measured by Roentgen 1.27.0

6 conversion tactics detected
4 pages captured
14 UX checks
4 flagged

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How this was measured

Measured by Roentgen 1.27.0 on 2026-09-13. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,864 multi-step funnels, more conversion tactics than 72% of them.

Walk 60 links on the entry page, 48 walkable. 3 matched a funnel step; we captured 4 pages in all, this one included.

The short version, in 5 parts

Proven on the page
6 conversion tactics detected, each backed by text on the page

Offers a free trial or free tier
Free Trial
Shows customer logos or a trusted-by claim
logos: Trustpilot, G2, Capterra, Auto Archive dashboard
Puts a number on adoption
5,000 businesses

+ 3 more with evidence

See all 6
Not seen
5 of 11 applicable tactics we checked for and did not see

FAQ / objection handling
An accordion / FAQ block answering objections.
Us-vs-them comparison
A comparison table framing the brand against alternatives.
Lead-capture form
An on-page form collecting contact details (email / name / phone) outside a che…

+ 2 more

See what we looked for
Flagged
5 of 15 build checks flagged, each with a fix

Body text size
Smallest sampled text is 10px, below the 13px floor this check uses.
Page weight
At least 22.9 MB across 713 measurable resources. 287 cross-origin resources did not expo…
Render-blocking resources
37 stylesheets/scripts in <head> block first paint.

+ 2 more

See the fixes
Walked
4 pages walked, Homepage / Lander to Pricing

Step 1
Homepage / Lander
Step 2
Features
Step 3
Core

+ 1 more step

Walk it frame by frame
In their words
The headline: Are Your Emails Landing in Spam? We Can Fix That.

Promise
Improve email deliverability & stop landing in spam. Warm up mailboxes automatically in 30 seconds across 30+…

Read every quote

Scan

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 4

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measured

Unchanged across 2 scans Same 6 conversion tactics detected since 2026-08-30.

6 tactics 2026-08-30
→
6 tactics 2026-09-13

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

▲ strongest

6 tactics

1 proof point

Trust badgesPressFree trialLogo wallUsage proofDemo / docs

Features

▼ thinnest

3 tactics

Trust badgesFree trialLogo wall

Core

4 tactics

Free trialLogo wallUsage proofDemo / docs

Pricing

4 tactics

$41 +19 more · 1 proof point

Trust badgesFree trialNo cardPricing tiers

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: Best Automated Email Warmup & Deliverability Tool | E-Warmup
Meta description: Improve email deliverability & stop landing in spam. Warm up mailboxes automatically in 30 seconds across 30+ languages. Scale your cold outreach with an AI-powered 98% inbox placement rate.
Headline: Are Your Emails Landing in Spam? We Can Fix That.
Section headings: E-Warmup Is Built for SMEsOver 5,000 businesses trust E-WarmupEverything You Need to Improve Email DeliverabilityOver 50% of cold emails risk landing in spam depend on email warmupTop features to set you apartWhat our users sayCompatible with every major email provider!Understand E-Warmup in Minutes+8 more, not shown
Buttons and links: Book A DemoEmail Warm Up With AIDeliverability insightsAuto ArchiveBlacklist MonitoringWhy is Email Warmup so important for cold email campaigns?How does E-Warmup improve inbox placement rates?Can email warmup prevent emails from going to spam?Can E-Warmup fix a damaged sender reputation?Does E-Warmup support Gmail, Outlook, and SMTP providers?+2 more, not shown

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of e-warmup.com — **Nav**0% down the page

Hero section of e-warmup.com — **Hero**0% down the page

Logos section of e-warmup.com — **Logos**21% down the page

FAQ section of e-warmup.com — **FAQ**78% down the page

Footer section of e-warmup.com — **Footer**93% down the page

Elements

2 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measured

Guarantee element — **Guarantee**“14-Day Money-Back Guarantee”

What we found

6 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

proof3 of 4

Shows customer logos or a trusted-by claim logos: Trustpilot, G2, Capterra, Auto Archive dashboard

Puts a number on adoption 5,000 businesses

Shows press logos or an as-seen-in claim press: Yahoo, Yahoo, Yahoo, Yahoo

offer2 of 2

Offers a free trial or free tier Free Trial

Makes the pricing ladder explicit free, $41/mo, $83/mo, $157/mo

checkout1 of 2

Offers a demo or docs entry point Book A Demo

What we didn’t find

5 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see5 of 11 applicable

FAQ / objection handling 1,696 of the 2,525 funnels we checked

Us-vs-them comparison 467 of the 2,525 funnels we checked

Lead-capture form 457 of the 1,760 funnels we checked

Proof above the fold 406 of the 2,525 funnels we checked

Scarcity / urgency copy 131 of the 2,522 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

15 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

5 of 15 measured checks need work

Body text size

type:body-text-size

Smallest sampled text is 10px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Page weight

weight:page-weight

At least 22.9 MB across 713 measurable resources. 287 cross-origin resources did not expose a size, so the real total is higher.

FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.

Render-blocking resources

weight:render-blocking-resources

37 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Oversized images

weight:oversized-images

6 images are shipped at more than 2x the width shown.

“bNxSOMwipkLzi4gqbdDGqBSPpj3rLDh647ODeyhh” is 1268px wide, displayed at 32px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

143 of 235 interactive targets are under 44×44px on mobile.

smallest: “For SaaS” at 54×17px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing6

Line length

9 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Landmark regions

No <main> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

structure:landmark-regions

Keyboard reachability

12 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Clear4

Text contrast (WCAG AA) · Mobile viewport · Language declared · Inline validation

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measured

full palette ordered by on-page usage %

primary#2b7fff

accent#2b7fff

bg#ffffff

surface#e9e9e9

text#000000

See the roles applied

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox48px

Jumps over the lazy dog40px

A subheading in their voice30px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Type scale, weights & families

SIZE SCALE

10pxAa

11pxAa

12pxAa

13pxAa

14pxAa

16pxAa

18pxAa

20pxAa

24pxAa

30pxAa

40pxAa

48pxAa

WEIGHTS

Aa300

Aa400

Aa500

Aa600

Aa700

FAMILIES

Geist · Inter Tight

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measured

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

Measured ranges →Navigation bars Hero sections Logo walls FAQ sections Footers Why we walk the whole funnel

Machine version → JSON bundle Markdown brief Design tokens llms.txt