Body text size
type:Smallest sampled text is 11px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
▼ thinnest
2 tactics
saas · Oct 5, 2026
eoidata.com
We found more conversion tactics here than on 3% of the 1,350 multi-step SaaS funnels we have measured.
2 conversion tactics detected
2 pages walked · measured by Roentgen 1.28.1
How this was measured
Measured by Roentgen 1.28.1 on 2026-10-05. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Against all 1,781 multi-step funnels, more conversion tactics than 10% of them.
Walk 67 links on the entry page, 62 walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.
The short version, in 5 parts
-
Proven on the page
2 conversion tactics detected, each backed by text on the page
- Answers buyer objections
SkillSelect EOI data FAQs
- Shows customer logos or a trusted-by claim
logo wall (4 distinct marks)
-
Not seen
9 of 11 applicable tactics we checked for and did not see
- Free trial / freemium
- A free trial, free tier, or "no credit card" entry offer.
- Pricing tiers
- Named plan tiers with per-month / per-seat pricing.
- Press / "as seen in"
- Media logos or an "as seen in / featured in" claim borrowing publication credib…
+ 6 more
-
Flagged
4 of 14 build checks flagged, each with a fix
- Body text size
- Smallest sampled text is 11px, below the 13px floor this check uses.
- Line height
- Body line-height is 1×, tight enough to hurt readability.
- Oversized images
- 11 images are shipped at more than 2x the width shown.
+ 1 more
-
Walked
2 pages walked, Homepage / Lander to Compare Occupations
- Step 1
- Homepage / Lander
- Step 2
- Compare Occupations
-
In their words
The headline:
Australian SkillSelect EOI Data by Visa, State and Occupation
- Promise
Free Australian SkillSelect EOI data for 189, 190 and 491 visas. Compare Submitted, Invited and Lodged counts…
What we recorded
The funnel, frame by frame
2 steps walkedIn their own words
31 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Australian SkillSelect EOI Data — Updated Monthly | eoidata.com
- Meta description
Free Australian SkillSelect EOI data for 189, 190 and 491 visas. Compare Submitted, Invited and Lodged counts by occupation, state, month and points score.
- Headline
Australian SkillSelect EOI Data by Visa, State and Occupation
- Section headings
Compare occupations
Analyse one occupation
Read the September 2026 SkillSelect EOI data report
What can you do with SkillSelect EOI data?
Why use eoidata.com?
How do you use SkillSelect EOI data?
Explore SkillSelect EOI data
SkillSelect EOI data FAQs
+8 more, not shown- Buttons and links
Explore
Switch language
Toggle theme
Sign In
Data as of 09/2026
Compare occupations
Search occupation or ANZSCO…
Analyse occupation
What is SkillSelect, and what is an EOI?
What do Submitted, Invited and Lodged actually mean?
+2 more, not shown
Sections
3 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
2 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionobjection1 of 2
Answers buyer objections
SkillSelect EOI data FAQs
proof1 of 4
Shows customer logos or a trusted-by claim
logo wall (4 distinct marks)
What we didn’t find
9 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see9 of 11 applicable
Free trial / freemium
1,340 of the 1,673 SaaS funnels we checked
Pricing tiers
873 of the 1,673 SaaS funnels we checked
Press / "as seen in"
642 of the 2,417 funnels we checked
Demo / docs entry
575 of the 1,683 funnels we checked
Us-vs-them comparison
441 of the 2,420 funnels we checked
Lead-capture form
437 of the 1,683 funnels we checked
Proof above the fold
381 of the 2,420 funnels we checked
Usage / adoption proof
289 of the 2,043 funnels we checked
Scarcity / urgency copy
125 of the 2,417 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
14 run · 4 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion4 of 12 measured checks need work2 could not be measured — not counted either way
Line height
type:Body line-height is 1×, tight enough to hurt readability.
FixSet body line-height to ~1.4-1.6×.
Oversized images
weight:11 images are shipped at more than 2x the width shown.
“logo-icon.png” is 2522px wide, displayed at 40px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
Tap-target size (mobile)
mobile:224 of 267 interactive targets are under 44×44px on mobile.
smallest: “Home” at 32×16px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing4
Line length
11 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Form labels
1 form field relies on placeholder text as the only label.
FixBack placeholders with a real <label>. placeholder text vanishes on input.
a11y:Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Label in name
3 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.
FixMake the accessible name start with the visible label text.
a11y:Not measurable2
Page weight
At least 4.8 MB across 85 measurable resources, but 84 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear4
Mobile viewport · Language declared · Image alt text · Render-blocking resources
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox36px
Jumps over the lazy dog30px
A subheading in their voice20px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
11pxAa
12pxAa
13pxAa
14pxAa
16pxAa
18pxAa
20pxAa
30pxAa
36pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa900
FAMILIES
Geist Variable
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
2 of 9 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
