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6 tactics
saas · Sep 7, 2026
gearchain.io
Scores higher than 82% of 1,462 multi-step funnels we have measured. Among the 1,125 saas funnels in that group, higher than 78%.
70/100 Partial
How this was measured
Measured by Roentgen 1.27.0 on 2026-09-07. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 70 · mobile 70.
Walk 86 links on the entry page, 74 walkable. 4 matched a funnel step; we captured 4 pages in all, this one included.
What we recorded
The funnel, frame by frame
4 steps walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinion
In their own words
30 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
GearChain | Inventory Software for Google Sheets & Excel
- Meta description
GearChain: Inventory software for Google Sheets and Excel with barcode scanning and real-time sync. Track inventory, assets, and supplies faster today.
- Headline
Track What Matters Faster with Barcode Scanning and Spreadsheet Sync.
- Section headings
Built for Teams That Need Speed, Accuracy, and Control
Built for teams that move fast.
Used by 3,000+ organizations worldwide.
HOW IT WORKS
Seamless Spreadsheet and System Integration.
WHY GEARCHAIN STANDS OUT
FAQ
Build a More Transparent Supply Chain
+7 more, not shown- Buttons and links
Book a demo
Get started free
Play
Mute
Settings
PIP
Enter fullscreen
Can I use GearChain with barcode scanners?
Who is GearChain for?
Does GearChain work with Google Sheets and Excel?
+2 more, not shown
Sections
5 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
6 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionAction path3 of 4
Offers a free trial or free tier
Get started free
Lead-capture form
range, range, website, email
Offers a demo or docs entry point
Book a demo
Trust & proof2 of 2
Shows customer logos or a trusted-by claim
used by
Puts a number on adoption
3,000+ organizations
Friction reduction2 of 2
Answers buyer objections
Can I use GearChain with barcode scanners? Who is GearChain for? Does GearChain work with
Offers a free trial or free tier
also shown under Action path
Value reinforcement1 of 2
Puts a number on adoption
also shown under Trust & proof
What we didn’t find
5 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see5 of 11 applicable
Pricing tiers
730 of the 1,452 SaaS funnels we checked
Press / "as seen in"
543 of the 2,065 funnels we checked
Us-vs-them comparison
345 of the 2,073 funnels we checked
Proof above the fold
328 of the 2,073 funnels we checked
Scarcity / urgency copy
105 of the 2,065 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
17 run · 6 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion6 of 16 measured checks need work1 could not be measured — not counted either way
Text contrast (WCAG AA)
contrast:90% of measurable text passes WCAG AA. 4+ runs fail.
worst: “03” at 1.6:1 (22px, #fab758 on #fef3e4). needs 3:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Form labels
a11y:4 of 10 form fields have no label.
FixGive every input a <label> or aria-label; placeholders are not labels.
Named controls
a11y:24 buttons/links have no accessible name (icon-only, no aria-label).
FixAdd aria-label to icon-only buttons and links.
Render-blocking resources
weight:11 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
Oversized images
weight:295 images are shipped at more than 2x the width shown.
“feature-No-Code-App-icon.png” is 256px wide, displayed at 20px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
Tap-target size (mobile)
mobile:177 of 248 interactive targets are under 44×44px on mobile.
smallest: “(unnamed)” at 24×19px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing5
Line length
7 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Heading levels
5 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.
FixStep heading levels one at a time; use CSS for size, not a deeper level.
a11y:Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Landmark regions
No <main> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
structure:Keyboard reachability
26 elements look clickable but cannot be reached by keyboard.
FixUse <button>/<a>, or add role + tabindex="0" and a key handler.
structure:Not measurable1
Page weight
At least 3.5 MB across 128 measurable resources, but 321 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear5
Mobile viewport · Body text size · Language declared · Image alt text · Inline validation
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
accent#fefefe
bg#fefefe
surface#ffffff
text#60697b
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox60px
Jumps over the lazy dog42px
A subheading in their voice40px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
13pxAa
15pxAa
16pxAa
17pxAa
18pxAa
19pxAa
20pxAa
24pxAa
26pxAa
40pxAa
42pxAa
60pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Space Grotesk
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
2 of 9 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
X-ray a funnel
