Body text size
type:Smallest body text is 10px (base ~12px). below the ~16px readable floor.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
▲ strongest
6 tactics
€24.90 +8 more
saas · Aug 19, 2026
genlook.app
We found more conversion tactics here than on 67% of the 1,350 multi-step SaaS funnels we have measured.
6 conversion tactics detected
2 pages walked · measured by Roentgen 1.25.1
How this was measured
Measured by Roentgen 1.25.1 on 2026-08-19. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Against all 1,781 multi-step funnels, more conversion tactics than 72% of them.
Walk 80 links on the entry page, 62 walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.
The short version, in 5 parts
-
Proven on the page
6 conversion tactics detected, each backed by text on the page
- Answers buyer objections
How does Genlook work? ↓
- Offers a free trial or free tier
Start free
- Shows customer logos or a trusted-by claim
trusted by
+ 3 more with evidence
-
Not seen
5 of 11 applicable tactics we checked for and did not see
- Press / "as seen in"
- Media logos or an "as seen in / featured in" claim borrowing publication credib…
- Us-vs-them comparison
- A comparison table framing the brand against alternatives.
- Proof above the fold
- Social proof rendered within the first viewport on at least one step.
+ 2 more
-
Flagged
5 of 16 build checks flagged, each with a fix
- Body text size
- Smallest body text is 10px (base ~12px). below the ~16px readable floor.
- Named controls
- 3 buttons/links have no accessible name (icon-only, no aria-label).
- Render-blocking resources
- 15 stylesheets/scripts in <head> block first paint.
+ 2 more
-
Walked
2 pages walked, Homepage / Lander to Get Started
- Step 1
- Homepage / Lander
- Step 2
- Get Started
-
In their words
The headline:
AI virtual try-on for fashion stores.
- Promise
Add AI virtual try-ons to your online store. Let customers see how products look on them before buying. Prove…
- Prices shown
- €24.90 · €12,480 · $0
What we recorded
The funnel, frame by frame
2 steps walkedIn their own words
40 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Genlook - AI-Powered Virtual Try-On for Fashion Stores
- Meta description
Add AI virtual try-ons to your online store. Let customers see how products look on them before buying. Proven to increase conversion by 35% and reduce returns.
- Headline
AI virtual try-on for fashion stores.
- Section headings
A fitting room on every product page.
Every category in your catalog.
Try-ons turn hesitation into orders.
Shoppers see themselves in everything you sell.
Reviews from fashion stores.
Every try-on is a warm lead.
Simple pricing. Pay per try-on.
Questions, answered.
+8 more, not shown- Buttons and links
Products
Platforms
Resources
Sequin cocktail
Printed slip
Halter midi
Rose maxi
Cookie settings
Book a demo
Start free
+2 more, not shown- Prices on the page
€24.90
€12,480
$0
$19.99
$0.17
$29
$0.12
$99
+1 more, not shown
Sections
8 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
Elements
1 harvested
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
What we found
6 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionobjection1 of 2
Answers buyer objections
How does Genlook work? ↓
proof1 of 4
Shows customer logos or a trusted-by claim
trusted by
offer2 of 2
Offers a free trial or free tier
Start free
Makes the pricing ladder explicit
free, $19.99/mo, $29/mo, $99/mo
checkout2 of 2
Offers a demo or docs entry point
Book a demo
Lead-capture form
url, email, text
What we didn’t find
5 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see5 of 11 applicable
Press / "as seen in"
642 of the 2,417 funnels we checked
Us-vs-them comparison
441 of the 2,420 funnels we checked
Proof above the fold
381 of the 2,420 funnels we checked
Usage / adoption proof
289 of the 2,043 funnels we checked
Scarcity / urgency copy
125 of the 2,417 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
16 run · 5 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion5 of 16 measured checks need work
Named controls
a11y:3 buttons/links have no accessible name (icon-only, no aria-label).
FixAdd aria-label to icon-only buttons and links.
Render-blocking resources
weight:15 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
Oversized images
weight:18 images are shipped at more than 2x the width shown.
“genlook-logo.svg” is 512px wide, displayed at 36px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
Tap-target size (mobile)
mobile:72 of 100 interactive targets are under 44×44px on mobile.
smallest: “Open menu” at 40×40px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing5
Line length
1 paragraph runs past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Landmark regions
No <footer> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
structure:Keyboard reachability
22 elements look clickable but cannot be reached by keyboard.
FixUse <button>/<a>, or add role + tabindex="0" and a key handler.
structure:Autocomplete hints
No autocomplete attributes across 3 fields. browsers cannot autofill.
FixAdd autocomplete="email"/"tel"/"name" to identity fields.
forms:Clear6
Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Page weight · Inline validation
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#f4f4f3
accent#f4f4f3
bg#f4f4f3
surface#ffffff
text#6f6f6c
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox42px
Jumps over the lazy dog40px
A subheading in their voice24px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
10pxAa
12pxAa
14pxAa
15pxAa
16pxAa
17pxAa
18pxAa
20pxAa
22pxAa
24pxAa
40pxAa
42pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Archivo · Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
1 of 9 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionPlaybook match — which funnel play this page runs — measured, evidence-quoted
We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
