Smallest body text is 10px (base ~19px). below the ~16px readable floor.
fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
4 tactics
subscription
saas · Aug 15, 2026
getalignmint.org
80/100 Strong
Scores above 94% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 93%.
How this was measured
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.
Measured by Roentgen 1.25.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Walk 51 links seen, 41 walkable, 5 matched, and we walked 4 pages.
What we recorded
Progress
2 scans
this funnel’s coverage score across measured re-scans
measuredextracted directly from the live page. a fact, not an opinion
+10pts
since the first measured scan (2026-08-09) — 2 re-scans
- 70 Partial 2026-08-09
- 80 Strong 2026-08-15
The funnel, frame by frame
4 steps walkedIn their own words
23 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Nonprofit Accounting & Donor CRM Software | AlignMint
- Meta description
Bring fund accounting, donor management, volunteers, events, online giving, and communications into one nonprofit platform. Free for nonprofits up to $100K.
- Headline
The last software your nonprofit will ever need.
- Section headings
Too many platforms.
One system for the whole organization.
A smoother path to give.
Every dollar stays tied to its purpose.
One subscription. One system.
We're an open book.
See it live.
Questions
- Buttons and links
Features
Solutions
Resources
Login
Let's Chat
Explore Features
View Pricing
Join Weekly Webinar
Is AlignMint really free?
Is this really true fund accounting?
+2 more, not shown
Sections
4 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
Elements
1 harvested
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
What we found
7 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionOffer clarity1 of 1
Makes the pricing ladder explicit
free, $142/mo, $499/mo
Action path3 of 4
Offers a free trial or free tier
Free plan
Lead-capture form
fullName, organization, phone, email
Offers a demo or docs entry point
documentation
Trust & proof1 of 2
Shows customer logos or a trusted-by claim
logo wall (4 distinct marks)
Friction reduction2 of 2
Answers buyer objections
Is AlignMint really free?
Offers a free trial or free tier
Free plan
Value reinforcement1 of 2
Compares itself against alternatives
COMPARE PLANS See what changes as your organization grows. All plans include secure record
What we didn’t find
4 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see4 of 11 applicable
Press / "as seen in"
448 of 1769 measured funnels run this
Proof above the fold
292 of 1777 measured funnels run this
Usage / adoption proof
224 of 1369 measured funnels run this
Scarcity / urgency copy
94 of 1769 measured funnels run this
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
12 run · 4 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinionReadability & contrastclear
Text contrast (WCAG AA) passescontrast:text-contrast-wcag-aa
100% of measurable text passes WCAG AA. 29% of text was unmeasurable (over images/gradients). not counted either way.
Mobile & tap targetsclear
Mobile viewport passesmobile:mobile-viewport
Responsive viewport meta is present.
Typography1 flagged
Body text size needs worktype:body-text-size
Line length notetype:line-length
2 paragraphs run past ~95 characters per line.
fix Cap measure at ~60-75ch for comfortable reading.
Accessibility hygiene1 flagged
Language declared passesa11y:language-declared
html[lang] is set for screen readers.
Image alt text passesa11y:image-alt-text
All 13 content images carry alt text.
Named controls needs worka11y:named-controls
9 buttons/links have no accessible name (icon-only, no aria-label).
fix Add aria-label to icon-only buttons and links.
Heading levels notea11y:heading-levels
4 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.
fix Step heading levels one at a time; use CSS for size, not a deeper level.
Weight & delivery2 flagged
Page weight not measurableweight:page-weight
At least 1.9 MB across 462 measurable resources, but 122 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
Render-blocking resources needs workweight:render-blocking-resources
22 stylesheets/scripts in <head> block first paint.
fix Defer non-critical JS (defer/async) and inline only critical CSS.
Oversized images needs workweight:oversized-images
8 images are shipped at more than 2x the width shown.
“image?url=%2Fbrand%2Falignmint_logo.png&” is 400px wide, displayed at 134px
fix Serve responsive sizes (srcset/sizes) matching the rendered width.
Form usabilityclear
Inline validation passesforms:inline-validation
4 fields carry validation attributes (required/pattern/aria-invalid).
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#dcefe9
accent#dcefe9
bg#ffffff
surface#f0f5f3
text#496158
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox53px
Jumps over the lazy dog46px
A subheading in their voice34px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
18pxAa
19pxAa
34pxAa
46pxAa
53pxAa
WEIGHTS
Aa400
Aa600
Aa700
Aa720
Aa760
Aa800
FAMILIES
Instrument Sans · Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled
We also looked for Playbook match, and found none on this funnel.
X-ray a funnel
