saas · Aug 15, 2026

heyzinc.com

70/100 Partial

Scores above 81% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 76%.

6/11 tactics
3 steps
12 checks
4 flagged

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Measured by Roentgen 1.25.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Walk 44 links seen, 21 walkable, 2 matched, and we walked 3 pages.

Scan

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 3

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measured

0pts since the first measured scan (2026-08-09) — 2 re-scans

70 Partial 2026-08-09
→
70 Partial 2026-08-15

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

4 tactics

$19 +4 more

Free trialLogo wallPricing tiersDemo / docs

Pricing

▲ strongest

6 tactics

$19 +4 more

ComparisonFAQFree trialLogo wallPricing tiersDemo / docs

Compare

▼ thinnest

2 tactics

Logo wallDemo / docs

In their own words

35 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: Stop Building. Start Selling | HeyZinc
Meta description: HeyZinc talks to website visitors, qualifies buyers, and rings you when someone is ready to buy.
Headline: Startups Don't Die From Bad Products
Section headings: Revenue Starts With A Conversation.Forms Kill Momentum.Timing Wins Deals.Pricing that scales with your teamRecent founder readsQuestions founders actually askStop Building In The Dark.Set Up Your Widget+7 more, not shown
Buttons and links: Talk to Our AgentSet Up Your Widget −Track Live Visitors +Define High-Intent Criteria +Takeover When It's Hot +Take OverIsn't this just another AI chatbot? +Will bot visitors send me notification? +What if my product isn't ready yet? +When does the AI handoff conversation to me? ++2 more, not shown
Prices on the page: $19$20$10$39$99

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of heyzinc.com — **Nav**0% down the page

Pricing section of heyzinc.com — **Pricing**59% down the page

FAQ section of heyzinc.com — **FAQ**78% down the page

CTA section of heyzinc.com — **CTA**85% down the page

Footer section of heyzinc.com — **Footer**89% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measured

Price anchor element — **Price anchor**“$39”

What we found

6 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

Offer clarity1 of 1

Makes the pricing ladder explicit $19/mo, free

Action path2 of 4

Offers a free trial or free tier Free Trial

Offers a demo or docs entry point API Reference

Trust & proof1 of 2

Shows customer logos or a trusted-by claim logos: ElevenLabs, Microsoft for Startups, Jennifer Cross, George Borelli, Caius Hayes

Friction reduction2 of 2

Answers buyer objections Frequently asked questions

Offers a free trial or free tier Free Trial

Value reinforcement1 of 2

Compares itself against alternatives comparison table: FEATURE · STARTER · GROWTH · ENTERPRISE

What we didn’t find

5 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see5 of 11 applicable

Press / "as seen in" 448 of 1769 measured funnels run this

Lead-capture form 310 of 1256 measured funnels run this

Proof above the fold 292 of 1777 measured funnels run this

Usage / adoption proof 224 of 1369 measured funnels run this

Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

12 run · 4 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

Readability & contrastclear

Text contrast (WCAG AA) passescontrast:text-contrast-wcag-aa

100% of measurable text passes WCAG AA.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typography1 flagged

Body text size needs worktype:body-text-size

Smallest body text is 9px (base ~14px). below the ~16px readable floor.

fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.

Line length notetype:line-length

19 paragraphs run past ~95 characters per line.

fix Cap measure at ~60-75ch for comfortable reading.

Accessibility hygiene1 flagged

Weight & delivery2 flagged

Page weight not measurableweight:page-weight

At least 1.5 MB across 57 measurable resources, but 145 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

Render-blocking resources needs workweight:render-blocking-resources

10 stylesheets/scripts in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images needs workweight:oversized-images

88 images are shipped at more than 2x the width shown.

“badge-clear.webp” is 896px wide, displayed at 276px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.