Body text size
type:Smallest sampled text is 10px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
1 tactic
saas · Sep 23, 2026
joinoasis.com
Fewer than 1% of the 1,350 multi-step SaaS funnels we have measured showed fewer conversion tactics than we found here.
1 conversion tactic detected
2 pages walked · measured by Roentgen 1.27.0
How this was measured
Measured by Roentgen 1.27.0 on 2026-09-23. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Against all 1,781 multi-step funnels, more conversion tactics than 3% of them.
Walk 16 links on the entry page, 9 walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.
The short version, in 5 parts
-
Proven on the page
1 conversion tactic detected, each backed by text on the page
- Shows customer logos or a trusted-by claim
logos: Oasis HQ, Clay, Cursor, Devin, Flora
-
Not seen
10 of 11 applicable tactics we checked for and did not see
- FAQ / objection handling
- An accordion / FAQ block answering objections.
- Free trial / freemium
- A free trial, free tier, or "no credit card" entry offer.
- Pricing tiers
- Named plan tiers with per-month / per-seat pricing.
+ 7 more
-
Flagged
7 of 12 build checks flagged, each with a fix
- Text contrast (WCAG AA)
- 74% of measurable text passes WCAG AA. 4+ runs fail.
- Body text size
- Smallest sampled text is 10px, below the 13px floor this check uses.
- Named controls
- 5 buttons/links have no accessible name (icon-only, no aria-label).
+ 4 more
-
Walked
2 pages walked, Homepage / Lander to Product
- Step 1
- Homepage / Lander
- Step 2
- Product
-
In their words
The headline:
A new habitat for teamwork
- Promise
Oasis HQ is a workspace where people and AI agents work together with shared context, memory, policies, and a…
What we recorded
The funnel, frame by frame
2 steps walkedIn their own words
26 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Oasis HQ | Where humans and agents come to work
- Meta description
Oasis HQ is a workspace where people and AI agents work together with shared context, memory, policies, and approvals.
- Headline
A new habitat for teamwork
- Section headings
Work with agents in rooms
Get real work done
Own the knowledge. Rent the Intelligence.
Agent fleets
Built for every team.
Your team and agents, finally together.
Your Oasis awaits.
No cold start
+7 more, not shown- Buttons and links
Get access
Engineering
Marketing & Content
Copywriting
Customer Support
Sales
Data & Analytics
Join Us
Sections
4 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
1 tacticconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionproof1 of 4
Shows customer logos or a trusted-by claim
logos: Oasis HQ, Clay, Cursor, Devin, Flora
What we didn’t find
10 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see10 of 11 applicable
FAQ / objection handling
1,615 of the 2,420 funnels we checked
Free trial / freemium
1,340 of the 1,673 SaaS funnels we checked
Pricing tiers
873 of the 1,673 SaaS funnels we checked
Press / "as seen in"
642 of the 2,417 funnels we checked
Demo / docs entry
575 of the 1,683 funnels we checked
Us-vs-them comparison
441 of the 2,420 funnels we checked
Lead-capture form
437 of the 1,683 funnels we checked
Proof above the fold
381 of the 2,420 funnels we checked
Usage / adoption proof
289 of the 2,043 funnels we checked
Scarcity / urgency copy
125 of the 2,417 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
12 run · 7 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion7 of 12 measured checks need work
Text contrast (WCAG AA)
contrast:74% of measurable text passes WCAG AA. 4+ runs fail.
worst: “Sign up” at 1:1 (15px, #ffffff on #ffffff). needs 4.5:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Named controls
a11y:5 buttons/links have no accessible name (icon-only, no aria-label).
FixAdd aria-label to icon-only buttons and links.
Page weight
weight:At least 20.9 MB across 228 measurable resources. 71 cross-origin resources did not expose a size, so the real total is higher.
FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.
Render-blocking resources
weight:36 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
Oversized images
weight:63 images are shipped at more than 2x the width shown.
“claude.svg?dpl=dpl_m3U7AQVERYqSc7wdn4BzN” is 1200px wide, displayed at 24px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
Tap-target size (mobile)
mobile:52 of 58 interactive targets are under 44×44px on mobile.
smallest: “IRL” at 25×32px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing2
Line length
2 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Clear3
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
accent#fbfaf7
bg#ffffff
surface#fbfaf7
text#0a0a0a
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox56px
Jumps over the lazy dog42px
A subheading in their voice31px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
19pxAa
31pxAa
42pxAa
56pxAa
WEIGHTS
Aa400
Aa500
Aa600
FAMILIES
system-ui
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
2 of 9 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
