saas · Oct 13, 2026

migrantiq.com

We found more conversion tactics here than on 67% of the 1,413 multi-step SaaS funnels we have measured.

6 conversion tactics detected

3 pages walked · measured by Roentgen 1.28.1

6 conversion tactics detected
3 pages captured
11 UX checks
3 flagged

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How this was measured

Measured by Roentgen 1.28.1 on 2026-10-13. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,864 multi-step funnels, more conversion tactics than 72% of them.

Walk 170 links on the entry page, 141 walkable. 2 matched a funnel step; we captured 3 pages in all, this one included.

The short version, in 5 parts

Proven on the page
6 conversion tactics detected, each backed by text on the page

Answers buyer objections
Frequently asked questions
Offers a free trial or free tier
Free Forever
Shows customer logos or a trusted-by claim
trusted by

+ 3 more with evidence

See all 6
Not seen
5 of 11 applicable tactics we checked for and did not see

Pricing tiers
Named plan tiers with per-month / per-seat pricing.
Us-vs-them comparison
A comparison table framing the brand against alternatives.
Proof above the fold
Social proof rendered within the first viewport on at least one step.

+ 2 more

See what we looked for
Flagged
4 of 12 build checks flagged, each with a fix

Body text size
Smallest sampled text is 9px, below the 13px floor this check uses.
Form labels
1 of 22 form fields have no label (+2 rely on placeholder only).
Oversized images
26 images are shipped at more than 2x the width shown.

+ 1 more

See the fixes
Walked
3 pages walked, Homepage / Lander to Tools

Step 1
Homepage / Lander
Step 2
Plan
Step 3
Tools

Walk it frame by frame
In their words
The headline: Find Your Complete Moving Guide

Promise
Free intelligence for moving between any two countries. Compare visas, living costs, take-home tax, and step-…

Read every quote

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 3

What we recorded

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

▲ strongest

4 tactics

PressFree trialLogo wallDemo / docs

Plan

▼ thinnest

3 tactics

Free trialLogo wallDemo / docs

Tools

4 tactics

FAQFree trialLogo wallDemo / docs

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: Find Your Complete Moving Guide
Meta description: Free intelligence for moving between any two countries. Compare visas, living costs, take-home tax, and step-by-step relocation processes.
Headline: Find Your Complete Moving Guide
Section headings: What can you plan with MigrantIQ?How do you plan a move before you spend money?Live immigration signalsFlagship Relocation CorridorsWhere can you find embassies and consulates?Find the right visa path fasterCompare net salary before you accept an offerLatest migration articles+8 more, not shown
Buttons and links: Find My Guide arrow_forward🇵🇹 Portugal →🇪🇸 Spain →🇲🇽 Mexico →🇨🇦 Canada →🇬🇧 United Kingdom →DismissOpen corridor guide →Browse countriesExplore visas+2 more, not shown

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of migrantiq.com — **Nav**0% down the page

Hero section of migrantiq.com — **Hero**1% down the page

Features section of migrantiq.com — **Features**13% down the page

Logos section of migrantiq.com — **Logos**72% down the page

Footer section of migrantiq.com — **Footer**80% down the page

What we found

6 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

objection1 of 2

Answers buyer objections Frequently asked questions

proof2 of 4

Shows customer logos or a trusted-by claim trusted by

Shows press logos or an as-seen-in claim featured on

offer1 of 2

Offers a free trial or free tier Free Forever

checkout2 of 2

Offers a demo or docs entry point Documentation

Lead-capture form select, select, select, select

What we didn’t find

5 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see5 of 11 applicable

Pricing tiers 905 of the 1,750 SaaS funnels we checked

Us-vs-them comparison 467 of the 2,525 funnels we checked

Proof above the fold 406 of the 2,525 funnels we checked

Usage / adoption proof 301 of the 2,138 funnels we checked

Scarcity / urgency copy 131 of the 2,522 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

12 run · 4 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

4 of 11 measured checks need work1 could not be measured — not counted either way

Body text size

type:body-text-size

Smallest sampled text is 9px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Oversized images

weight:oversized-images

26 images are shipped at more than 2x the width shown.

“feature-badge-white.webp” is 2400px wide, displayed at 224px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

333 of 644 interactive targets are under 44×44px on mobile.

smallest: “Home” at 28×18px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing2

Line length

51 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Render-blocking resources

7 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

weight:render-blocking-resources

Not measurable1

Page weight

At least 0.9 MB across 268 measurable resources, but 222 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear5

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Inline validation

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measured

full palette ordered by on-page usage %

primary#0071c2

accent#0071c2

bg#ffffff

surface#f9f9f9

text#434651

See the roles applied

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox24px

Jumps over the lazy dog22px

A subheading in their voice20px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Type scale, weights & families

SIZE SCALE

9pxAa

10pxAa

11pxAa

12pxAa

13pxAa

14pxAa

15pxAa

16pxAa

18pxAa

20pxAa

22pxAa

24pxAa

WEIGHTS

Aa400

Aa500

Aa600

Aa700

Aa800

Aa900

FAMILIES

Noto Sans

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 9 layers

layers we ran on this funnel that came back empty

measured

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

Measured ranges →Navigation bars Hero sections Feature grids Logo walls Footers Why we walk the whole funnel

Machine version → JSON bundle Markdown brief Design tokens llms.txt