ecommerce · Sep 18, 2026
We found more conversion tactics here than on 70% of the 194 multi-step e-commerce funnels we have measured.
5 conversion tactics detected
4 pages walked · measured by Roentgen 1.27.0
Measured by Roentgen 1.27.0 on 2026-09-18. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 15 that apply to an ecommerce funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Against all 1,705 multi-step funnels, more conversion tactics than 54% of them.
Walk 59 links on the entry page, 47 walkable. 3 matched a funnel step; we captured 4 pages in all, this one included.
5% OFF
56 star glyphs
Free shipping
+ 2 more with evidence
+ 7 more
+ 3 more
+ 1 more step
Research Starts With Quality
Buy peptides Canada — NexPept supplies high-purity research peptides with third-party COAs, batch-tracked qua…
see their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinionBuy Peptides Canada | Research Peptides | NexPept
Buy peptides Canada — NexPept supplies high-purity research peptides with third-party COAs, batch-tracked quality, and fast domestic shipping from Ontario.
Research Starts With Quality
RESEARCH STARTS WITH QUALITY
RESEARCH USE ATTESTATION
Welcome to Our New Home
Never miss a restock or a discount.
MOST-REQUESTED COMPOUNDS
RESEARCH CATEGORIES
FROM ORDER TO DELIVERY
Frequently Asked Questions+6 more, not shown
CONFIRM AND CONTINUE
DECLINE
SHOP ALL PEPTIDES VIEW COAS
Do you provide COAs?
What is the return policy?
Where do you ship?
When will I get my order?
How do you verify product quality?
What form will my product arrive in?
SUBSCRIBE+2 more, not shown
$100.00
$75.00
$45.00
$110.00
$50.00
$130.00
$95.00
$250
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
conversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinion56 star glyphs
SELLING FAST
5% OFF
Free shipping
Frequently Asked Questions Everything you need to know before ordering Do you provide COAs
applicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionAbsence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
contrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion6 of 17 measured checks need work
65% of measurable text passes WCAG AA. 4+ runs fail. 21% of text was unmeasurable (over images/gradients). not counted either way.
worst: “01” at 1.52:1 (13px, #c3d3e6 on #ffffff). needs 4.5:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Smallest sampled text is 9px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
At least 8.5 MB across 262 measurable resources. 239 cross-origin resources did not expose a size, so the real total is higher.
FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.
75 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
89 images are shipped at more than 2x the width shown.
“kpv-hero-pic.png” is 1024px wide, displayed at 257px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
182 of 406 interactive targets are under 44×44px on mobile.
smallest: “0 CART” at 20×20px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
24 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:4 form fields rely on placeholder text as the only label.
FixBack placeholders with a real <label>. placeholder text vanishes on input.
a11y:The landing page has 2 <h1> elements (expected 1).
FixUse exactly one <h1> as the page’s title.
a11y:6 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.
FixStep heading levels one at a time; use CSS for size, not a deeper level.
a11y:11 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.
FixMake the accessible name start with the visible label text.
a11y:No <main> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
structure:50 elements look clickable but cannot be reached by keyboard.
FixUse <button>/<a>, or add role + tabindex="0" and a key handler.
structure:Mobile viewport · Language declared · Image alt text · Inline validation
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionBody copy in their text role, on a surface card.
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
layers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionPlaybook match — which funnel play this page runs — measured, evidence-quoted
We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
