content · Aug 3, 2026

numerologist.com

30/100 Sparse

Scores above 53% of 525 entry-page captures we have measured. Among the 168 content funnels in that group, above 55%.

Measured from a 1-page capture. We did not walk past the entry page, so signals that live deeper in a funnel could not be seen.

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 5 that apply to a content funnel.

Measured by Roentgen 1.15, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 1

What we recorded

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

2 tactics
FAQLogo wall

In their own words

11 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Numerology: What Your Numbers Say About You | Numerologist.com
Meta description
Find what your name and birth date reveal about who you are, what you're here to do, and when your key moments arrive. Free calculators and 1,700+ in-depth guides.
Headline
Your Numerology Chart Already Knows What You're Searching For
Section headings
What your birthday and your name have been trying to tell youWhat Is Numerology?Understanding Number MeaningsCommon QuestionsGo Deeper — Explore Our GuidesLife Path NumbersAngel Number Meanings
Buttons and links
REVEAL MY NUMBER →

What we found

1 tactic

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Friction reduction1 of 1

Answers buyer objections What is numerology? +

What we didn’t find

4 of 5 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see4 of 5 applicable

Press / "as seen in" 448 of 1769 measured funnels run this
Us-vs-them comparison 304 of 1777 measured funnels run this
Proof above the fold 292 of 1777 measured funnels run this
Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

13 run · 2 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

Readability & contrastclear

Text contrast (WCAG AA) passescontrast:text-contrast-wcag-aa

100% of measurable text passes WCAG AA.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typography1 flagged

Body text size needs worktype:body-text-size

Smallest body text is 12px (base ~20px). below the ~16px readable floor.

fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.

Line length notetype:line-length

15 paragraphs run past ~95 characters per line.

fix Cap measure at ~60-75ch for comfortable reading.

Accessibility hygiene1 flagged

Language declared passesa11y:language-declared

html[lang] is set for screen readers.

Image alt text passesa11y:image-alt-text

All 14 content images carry alt text.

Named controls needs worka11y:named-controls

2 buttons/links have no accessible name (icon-only, no aria-label).

fix Add aria-label to icon-only buttons and links.

Weight & deliveryclear

Page weight noteweight:page-weight

At least 4.1 MB across 113 measurable resources. 18 cross-origin resources did not expose a size, so the real total is higher.

fix Compress and lazy-load below-the-fold media; drop unused third-party scripts.

Render-blocking resources passesweight:render-blocking-resources

1 stylesheet/script in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images noteweight:oversized-images

1 image is shipped at more than 2x the width shown.

“logo-color-horizontal.png” is 360px wide, displayed at 160px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.

Structure & reachabilityclear

Keyboard reachability notestructure:keyboard-reachability

8 elements look clickable but cannot be reached by keyboard.

“Numerology”, “Astrology”, “Tarot”

fix Use <button>/<a>, or add role + tabindex="0" and a key handler.

Form usabilityclear

Autocomplete hints noteforms:autocomplete-hints

No autocomplete attributes across 3 fields. browsers cannot autofill.

fix Add autocomplete="email"/"tel"/"name" to identity fields.

Inline validation passesforms:inline-validation

3 fields carry validation attributes (required/pattern/aria-invalid).

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#af3589
accent#af3589
bg#ffffff
surface#faf5ff
text#4b5563
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog36px
A subheading in their voice30px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
30pxAa
36pxAa
48pxAa
WEIGHTS
Aa400
Aa600
Aa700
Aa800
FAMILIES
Montserrat
rendered in their own type system · webfont not loaded. system fallback if uninstalled

We also looked for Elements and Playbook match, and found none on this funnel.

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Your competitor's funnel is one URL away.

Give your AI real references · Measured facts, not taste

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