saas · Sep 29, 2026

pipelab.org

We found more conversion tactics here than on 86% of the 1,413 multi-step SaaS funnels we have measured.

7 conversion tactics detected

4 pages walked · measured by Roentgen 1.28.1

7 conversion tactics detected
4 pages captured
15 UX checks
4 flagged

Put this x-ray to work Brief your AI X-ray your funnel

How this was measured

Measured by Roentgen 1.28.1 on 2026-09-29. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,864 multi-step funnels, more conversion tactics than 88% of them.

Walk 122 links on the entry page, 67 walkable. 2 matched a funnel step; we captured 4 pages in all, this one included.

The short version, in 5 parts

Proven on the page
7 conversion tactics detected, each backed by text on the page

Compares itself against alternatives
comparison table: AUTHORIZATION GATEWAY · AGENT FIREWALL
Answers buyer objections
PRICING FAQ · 10 ANSWERS Answers before you buy Straight answers about plans, trials, rene
Puts proof in the first viewport
REVIEWED September 2026 READ 4 min SOURCES 5 checked

+ 4 more with evidence

See all 7
Not seen
4 of 11 applicable tactics we checked for and did not see

Press / "as seen in"
Media logos or an "as seen in / featured in" claim borrowing publication credib…
Lead-capture form
An on-page form collecting contact details (email / name / phone) outside a che…
Usage / adoption proof
A count of developers / teams / companies / stars using the product.

+ 1 more

See what we looked for
Flagged
5 of 16 build checks flagged, each with a fix

Text contrast (WCAG AA)
82% of measurable text passes WCAG AA. 4+ runs fail. 57% of text was unmeasurable (over i…
Body text size
Smallest sampled text is 9px, below the 13px floor this check uses.
Named controls
32 buttons/links have no accessible name (icon-only, no aria-label).

+ 2 more

See the fixes
Walked
4 pages walked, Homepage / Lander to Agent Firewall Vs Agent Aut…

Step 1
Homepage / Lander
Step 2
Compare
Step 3
Pricing

+ 1 more step

Walk it frame by frame
In their words
The headline: Open-source agent firewall for MCP and AI agent egress

Promise
PipeLab builds Pipelock, an open-source agent firewall for mediated egress and MCP traffic, with signed evide…

Read every quote

Scan

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 4

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measured

Unchanged across 2 scans Same 7 conversion tactics detected since 2026-08-15.

7 tactics 2026-08-15
→
7 tactics 2026-09-29

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

2 tactics

Sticky CTALogo wall

Compare

▼ thinnest

1 tactic

Sticky CTA

Pricing

▲ strongest

5 tactics

$49 +9 more · save 17% · subscription · 1 proof point

Sticky CTAFAQTrust badgesNo cardPricing tiers

Agent Firewall Vs Agent Authorization Gateway

4 tactics

Sticky CTAComparisonFAQDemo / docs

In their own words

27 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: PipeLab: Runtime Security and Evidence for AI Agents
Meta description: PipeLab builds Pipelock, an open-source agent firewall for mediated egress and MCP traffic, with signed evidence for security and compliance.
Headline: Open-source agent firewall for MCP and AI agent egress
Section headings: The agents you already runTwo minutes to protectionDetect. Enforce. Prove.What Pipelock stops and recordsMonitor. Block. Prove.Run by people who ship agentsDetectEnforce+6 more, not shown
Buttons and links: ProjectsProofLearn$ pipelock claude setup # protect Claude CodeClaude CodeCursorVS CodeJetBrainsCOPYTry the live demo

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of pipelab.org — **Nav**0% down the page

Hero section of pipelab.org — **Hero**1% down the page

Logos section of pipelab.org — **Logos**13% down the page

Features section of pipelab.org — **Features**42% down the page

Footer section of pipelab.org — **Footer**86% down the page

Elements

2 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measured

Price anchor element — **Price anchor**“$99/mo”

No credit card element — **No credit card**“Forever. No credit card.”

What we found

7 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

objection2 of 2

Compares itself against alternatives comparison table: AUTHORIZATION GATEWAY · AGENT FIREWALL

Answers buyer objections PRICING FAQ · 10 ANSWERS Answers before you buy Straight answers about plans, trials, rene

proof2 of 4

Puts proof in the first viewport REVIEWED September 2026 READ 4 min SOURCES 5 checked

Shows customer logos or a trusted-by claim logo wall (8 distinct marks)

offer2 of 2

Offers a free trial or free tier No credit card

Makes the pricing ladder explicit free, $49/mo, $99/mo

checkout1 of 2

Offers a demo or docs entry point documentation

What we didn’t find

4 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see4 of 11 applicable

Press / "as seen in" 673 of the 2,522 funnels we checked

Lead-capture form 457 of the 1,760 funnels we checked

Usage / adoption proof 301 of the 2,138 funnels we checked

Scarcity / urgency copy 131 of the 2,522 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

16 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

5 of 15 measured checks need work1 could not be measured — not counted either way

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

82% of measurable text passes WCAG AA. 4+ runs fail. 57% of text was unmeasurable (over images/gradients). not counted either way.

worst: “Pipelock user” at 3.94:1 (10px, #64748b on #101216). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest sampled text is 9px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Oversized images

weight:oversized-images

5 images are shipped at more than 2x the width shown.

“killswitch-telegram_hu_5df0fe609b5f7448.” is 720px wide, displayed at 132px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

188 of 313 interactive targets are under 44×44px on mobile.

smallest: “Home” at 31×16px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing6

Line length

32 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Render-blocking resources

7 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

weight:render-blocking-resources

Keyboard reachability

1 element looks clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Not measurable1

Page weight

At least 0.5 MB across 35 measurable resources, but 66 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear4

Mobile viewport · Language declared · Image alt text · Inline validation

Playbook match

1 matched

which funnel play this page runs — measured, evidence-quoted

derived

MATCH Playbook #3 — Intent-Match Funnelstrategy guide

Comparison surface matches the Intent-Match pattern — measured comparison table plus comparison-intent copy

comparison table p4: comparison table: AUTHORIZATION GATEWAY · AGENT FIREWALLcomparison copy Agent Firewall vs Agent Authorization Gateway | PipeLab

A match means this funnel's measurable surfaces fit the playbook's pattern — the quoted language is what fired the detection. A lever is one playbook mechanism observed on-page. We never claim what a brand's ads or emails do; a crawl can't see them. All funnel designs →

Two different things sit side by side here. The claim and its quoted evidence are measured on this funnel, the same way every other fact on this page is. The playbook itself is written guidance — our strategy library, not a measurement of this site — and it lives behind the links above. Nothing on this page recommends what this brand should do.