Smallest body text is 10px (base ~18px). below the ~16px readable floor.
fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
6 tactics
$0, +2 more · subscription
saas · Aug 15, 2026
reassign.ai
85/100 Strong
Scores above 95% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 94%.
How this was measured
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.
Measured by Roentgen 1.25.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Walk 58 links seen, 42 walkable, 2 matched, and we walked 4 pages.
What we recorded
The funnel, frame by frame
4 steps walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionIn their own words
27 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Reassign · Visual daily planner on a 24-hour dial
- Meta description
A circular day planner built for time blocking. Drag your whole day onto one 24-hour dial, sync Google Calendar, or let AI plan your day. Free, no card.
- Headline
Your day isn’t a list. It’s a shape. A 24-hour circular day planner for busy makers.
- Section headings
It was never a list problem.
Everything that bends a day.
Stop typing your day. Take hold of it.
…to 11. Two hours, claimed.
Colour is where. Texture is how.
Last night’s sleep already drew today’s energy.
Some things frame the day. They don’t fill it.
Set it once. It comes back.
+8 more, not shown- Buttons and links
Get updates
Start free
Start free, no card
Skip the tour → Start free
Start free →
- Prices on the page
$0,
$8
$72
Sections
4 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
Elements
1 harvested
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
What we found
8 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionOffer clarity1 of 1
Makes the pricing ladder explicit
free, $8/mo
Action path4 of 4
Puts proof in the first viewport
★★★★★ ★★★★★ 30 ratings
Offers a free trial or free tier
Start free
Lead-capture form
email, company
Offers a demo or docs entry point
docs link
Trust & proof1 of 2
Shows customer logos or a trusted-by claim
logos: Microsoft To Do, Asana, Linear, GitHub
Friction reduction2 of 2
Answers buyer objections
QUESTIONS What is a 24-hour circular day planner? It shows your whole day as one round dia
Offers a free trial or free tier
Start free
Value reinforcement1 of 2
Compares itself against alternatives
comparison grid: 23 rows
What we didn’t find
3 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see3 of 11 applicable
Press / "as seen in"
448 of 1769 measured funnels run this
Usage / adoption proof
224 of 1369 measured funnels run this
Scarcity / urgency copy
94 of 1769 measured funnels run this
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
12 run · 3 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinionReadability & contrastclear
Text contrast (WCAG AA) not measurablecontrast:text-contrast-wcag-aa
All 2 sampled text runs sit over images or gradients. effective contrast is not computable.
Mobile & tap targetsclear
Mobile viewport passesmobile:mobile-viewport
Responsive viewport meta is present.
Typography1 flagged
Body text size needs worktype:body-text-size
Line length notetype:line-length
5 paragraphs run past ~95 characters per line.
fix Cap measure at ~60-75ch for comfortable reading.
Accessibility hygiene1 flagged
Language declared passesa11y:language-declared
html[lang] is set for screen readers.
Image alt text passesa11y:image-alt-text
All 36 content images carry alt text.
Named controls needs worka11y:named-controls
40 buttons/links have no accessible name (icon-only, no aria-label).
fix Add aria-label to icon-only buttons and links.
Weight & delivery1 flagged
Page weight passesweight:page-weight
At least 2.2 MB across 66 measurable resources. 6 cross-origin resources did not expose a size, so the real total is higher.
fix Compress and lazy-load below-the-fold media; drop unused third-party scripts.
Render-blocking resources passesweight:render-blocking-resources
3 stylesheets/scripts in <head> block first paint.
fix Defer non-critical JS (defer/async) and inline only critical CSS.
Oversized images needs workweight:oversized-images
9 images are shipped at more than 2x the width shown.
“github.svg” is 1024px wide, displayed at 20px
fix Serve responsive sizes (srcset/sizes) matching the rendered width.
Structure & reachabilityclear
Landmark regions notestructure:landmark-regions
No <header> landmark. screen-reader users cannot jump between regions.
fix Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).
Form usabilityclear
Inline validation passesforms:inline-validation
5 fields carry validation attributes (required/pattern/aria-invalid).
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#faf6ee
accent#faf6ee
bg#faf6ee
surface#ffffff
text#14b8a6
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox92px
Jumps over the lazy dog60px
A subheading in their voice23px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
18pxAa
19pxAa
22pxAa
23pxAa
60pxAa
92pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled
We also looked for Playbook match, and found none on this funnel.
X-ray a funnel
