saas · Aug 15, 2026

thoughtstack.ai

60/100 Partial

Scores above 65% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 57%.

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Measured by Roentgen 1.25.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Walk 13 links seen, 6 walkable, 2 matched, and we walked 3 pages.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 3

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
0pts since the first measured scan (2026-08-12) — 2 re-scans
  1. 60 Partial 2026-08-12
  2. 60 Partial 2026-08-15

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
2 tactics
FAQLogo wall
Pricing
02

Pricing

2 tactics
Free trialPricing tiers
Register
03

Register

▼ thinnest
0 tactics

no named tactics detected on this step

In their own words

15 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
ThoughtStack.ai
Meta description
AI-powered brainstorming and thought organization.
Headline
Turn messy AI chats into organized Thoughts.
Section headings
How it worksThe agent keeps your thinking on track.Agents for real work—not blank-page prompts.Work with your Thoughts from inside Claude.A Community built and supported project.Try the demo now.Frequently asked questionsReady to think differently?+4 more, not shown

What we found

5 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Offer clarity1 of 1

Makes the pricing ladder explicit $2.40mo, $45.00mo, $3.80mo, free

Action path2 of 4

Offers a free trial or free tier free$0
Lead-capture form firstName, lastName, email, password

Trust & proof1 of 2

Shows customer logos or a trusted-by claim logo wall (6 distinct marks)

Friction reduction2 of 2

Answers buyer objections Frequently asked questions
Offers a free trial or free tier free$0

What we didn’t find

6 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see6 of 11 applicable

Press / "as seen in" 448 of 1769 measured funnels run this
Demo / docs entry 440 of 1256 measured funnels run this
Us-vs-them comparison 304 of 1777 measured funnels run this
Proof above the fold 292 of 1777 measured funnels run this
Usage / adoption proof 224 of 1369 measured funnels run this
Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

10 run · 2 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

Readability & contrast1 flagged

Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa

33% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Create an account with your email and password” at 2.97:1 (14px, #9b8e7e on #faf6ee). needs 4.5:1

fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typographyclear

Body text size passestype:body-text-size

Base body text ~20px, smallest 14px.

Accessibility hygieneclear

Language declared passesa11y:language-declared

html[lang] is set for screen readers.

Heading levels notea11y:heading-levels

1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

fix Step heading levels one at a time; use CSS for size, not a deeper level.

Weight & deliveryclear

Page weight noteweight:page-weight

At least 2.8 MB across 104 measurable resources. 10 cross-origin resources did not expose a size, so the real total is higher.

fix Compress and lazy-load below-the-fold media; drop unused third-party scripts.

Render-blocking resources noteweight:render-blocking-resources

6 stylesheets/scripts in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Structure & reachability1 flagged

Landmark regions needs workstructure:landmark-regions

No <header> or <footer> landmark. screen-reader users cannot jump between regions.

fix Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Form usabilityclear

Inline validation passesforms:inline-validation

4 fields carry validation attributes (required/pattern/aria-invalid).

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
bg#ffffff
surface#ffffff
text#111111
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox40px
Jumps over the lazy dog28px
A subheading in their voice22px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
-
WEIGHTS
Aa400
Aa700
FAMILIES
Geist
rendered in their own type system · webfont not loaded. system fallback if uninstalled

We also looked for Sections, Elements and Playbook match, and found none on this funnel.

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Give your AI real references · Measured facts, not taste

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