saas · Aug 15, 2026

unio.digital

75/100 Strong

Scores above 87% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 84%.

7/11 tactics
4 steps
15 checks
5 flagged

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Measured by Roentgen 1.25.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Walk 114 links seen, 95 walkable, 3 matched, and we walked 4 pages.

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 4

What we recorded

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

▲ strongest

5 tactics

ReviewsFAQTrust badgesLogo wallUsage proof

It

3 tactics

$100 +3 more

FAQLogo wallDemo / docs

Compare

2 tactics

$8.99, +1 more

ComparisonFAQ

Get A Quote

▼ thinnest

0 tactics

no named tactics detected on this step

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: Managed IT & Cybersecurity Tucson, AZ | Unió Digital
Meta description: Managed IT, cybersecurity, cloud, structured cabling, and commercial security for Arizona businesses. Arizona ROC-licensed contractor, Tucson HQ since 2016.
Headline: Your Complete Technology Partner
Section headings: One Call, One Team.What Can We Help You With?Why Work With One Provider?Why Arizona Businesses Choose Unió DigitalWhat Our Clients SayTechnology Solutions Customized to Your IndustryFrequently Asked QuestionsReady to Get Started?+8 more, not shown
Buttons and links: SERVICESINDUSTRIESRESOURCESABOUTVIEW ALL SERVICESREAD ALL REVIEWSVIEW ALL INDUSTRIESWhat does Unió Digital do?What areas does Unió Digital serve?What is a managed service provider (MSP)?+2 more, not shown

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of unio.digital — **Nav**1% down the page

Hero section of unio.digital — **Hero**2% down the page

Logos section of unio.digital — **Logos**56% down the page

FAQ section of unio.digital — **FAQ**68% down the page

Footer section of unio.digital — **Footer**80% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measured

Rating element — **Rating**“5.0 out of 5 · 356 verified client reviews”

What we found

7 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

Action path3 of 4

Puts proof in the first viewport 5.0 out of 5 · 356 verified client reviews

Lead-capture form name, email, phone, message

Offers a demo or docs entry point documentation

Trust & proof2 of 2

Shows customer logos or a trusted-by claim backed by

Puts a number on adoption 5k+ Projects

Friction reduction1 of 2

Answers buyer objections What does Unió Digital do? What areas does Unió Digital serve? What is a managed service p

Value reinforcement2 of 2

Compares itself against alternatives comparison grid: 10 rows

Puts a number on adoption 5k+ Projects

What we didn’t find

4 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see4 of 11 applicable

Free trial / freemium 974 of 1248 measured funnels run this

Pricing tiers 636 of 1248 measured funnels run this

Press / "as seen in" 448 of 1769 measured funnels run this

Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

15 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

Readability & contrast1 flagged

Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa

88% of measurable text passes WCAG AA. 4+ runs fail. 44% of text was unmeasurable (over images/gradients). not counted either way.

worst: “FAQ” at 1.76:1 (13px, #aaca2a on #f3f8fc). needs 4.5:1

fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typography1 flagged

Body text size needs worktype:body-text-size

Smallest body text is 12px (base ~22px). below the ~16px readable floor.

fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.

Line length notetype:line-length

33 paragraphs run past ~95 characters per line.

fix Cap measure at ~60-75ch for comfortable reading.

Accessibility hygiene1 flagged

Weight & delivery1 flagged

Page weight not measurableweight:page-weight

At least 1.0 MB across 51 measurable resources, but 100 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

Render-blocking resources noteweight:render-blocking-resources

5 stylesheets/scripts in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images needs workweight:oversized-images

30 images are shipped at more than 2x the width shown.

“securecom-wireless.png” is 1340px wide, displayed at 132px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.

Form usability1 flagged

Input types needs workforms:input-types

1 field uses type="text" for email or phone. mobile keyboards will not adapt.

“phone”

fix Use type="email" / type="tel" so phones show the right keyboard.

Autocomplete hints noteforms:autocomplete-hints

No autocomplete attributes across 4 fields. browsers cannot autofill.

fix Add autocomplete="email"/"tel"/"name" to identity fields.

Playbook match

1 matched

which funnel play this page runs — measured, evidence-quoted

derived

MATCH Playbook #3 — Intent-Match Funnelstrategy guide

Comparison surface matches the Intent-Match pattern — measured comparison table plus comparison-intent copy

comparison table p3: comparison grid: 10 rowscomparison copy Huntress vs CrowdStrike 2026: Which MDR Wins for SMBs?

A match means this funnel's measurable surfaces fit the playbook's pattern — the quoted language is what fired the detection. A lever is one playbook mechanism observed on-page. We never claim what a brand's ads or emails do; a crawl can't see them. All funnel designs →

Two different things sit side by side here. The claim and its quoted evidence are measured on this funnel, the same way every other fact on this page is. The playbook itself is written guidance — our strategy library, not a measurement of this site — and it lives behind the links above. Nothing on this page recommends what this brand should do.