their above-the-fold, as captured

UXXRAY · Teardown dossier ◉ scanned Jul 18, 2026

usecadence.co

saas · desktop · Roentgen 1.4

Biggest quick win

87% of measurable text passes WCAG AA. 4+ runs fail. Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

7 of 9 conversion signals detected

90 /100 coverage

Excellent ★★★★★ weighted for impact · 5 measured categories

UXXRAY scans for 9 conversion tactics with deterministic rules. Unconventional builds may not register, so this is detection coverage, not a verdict. Scored by Roentgen 1.4; detection improves, so rescan anytime.

Score breakdown

Offer clarity 8/8
Action path 13/20
Trust & proof 11/11
Friction reduction 10/10
Value reinforcement 10/10

The funnel, frame by frame

see their whole funnel without clicking through it. scored step by stepmeasured

Homepage / Lander

▲ strongest

5 tactics

2 proof points

FAQPressFree trialLogo wallUsage proof

Features

▼ thinnest

1 tactic

Free trial

Pricing

5 tactics

$0.00 +1 more · subscription

ComparisonSubscriptionFAQFree trialPricing tiers

Offer

how clearly they present the deal and its valuemeasured

8/8highpoints earned

Pricing tiers$0.00/mo, free, $19.00/mo, $16.58/mo

Action

the path to convert. CTA, sign-up, checkoutmeasured

13/20highpoints earned

Proof above the fold★★★★★ 4.9/5 from 300+ installs
Free trial / freemiumFree trialStart FreeFree Trial

Tactics we scan for but didn't detect

Add them to lift coverage, or tell us we missed one.

lead-capture form
demo / docs entry

Trust

proof, social proof, and credibilitymeasured

11/11highpoints earned

Trusted-by logo walllogo wall (4 distinct marks)
Usage / adoption proof300+ installs

Friction

objections answered, barriers removedmeasured

10/10highpoints earned

FAQ / objection handlingIs there a limit to how much I can record during the trial? How does the "30-minute AI ban
Free trial / freemiumFree trialStart FreeFree Trial

Value

why it’s worth it. comparison and reinforcementmeasured

10/10highpoints earned

Us-vs-them comparisoncomparison grid: 9 rows
Usage / adoption proof300+ installs

UX signals

measured UX quality. contrast · mobile · type · a11y · layoutmeasured

Leaky

4 flags · 8 checks

Measured UX quality. flags, not opinions. Deterministic, evidence-backed, and kept separate from the conversion score.

Readability & contrast

WCAG AA on measurable text. worst offenders quoted, never a fail we can’t compute.

NEEDS WORKText contrast (WCAG AA)

87% of measurable text passes WCAG AA. 4+ runs fail.

worst: “★★★★★” at 2.03:1 (14px, #f5a623 on #ffffff). needs 4.5:1

Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targets

Responsive viewport + touch-target sizes where it matters.

GOODMobile viewport

Responsive viewport meta is present.

Typography

Body size, line-height, line length. is the pitch actually readable?

NEEDS WORKBody text size

Smallest body text is 11px (base ~16px). below the ~16px readable floor.

Keep body copy ≥15-16px; reserve sub-13px for fine print only.

NEEDS WORKLine height

Body line-height is 1×. tight enough to hurt readability.

Set body line-height to ~1.4-1.6×.

NOTELine length

14 paragraphs run past ~95 characters per line.

Cap measure at ~60-75ch for comfortable reading.

Accessibility hygiene

Language, alt text, form labels, named controls, headings, link clarity.

GOODLanguage declared

html[lang] is set for screen readers.

GOODImage alt text

All 32 content images carry alt text.

NEEDS WORKNamed controls

9 buttons/links have no accessible name (icon-only, no aria-label).

Add aria-label to icon-only buttons and links.

Next move

Now line it up against a competitor.

Paste any URL. We’ll run the same scan, the same rubric, and put the two funnels side by side. category by category, all measured.

Live scan · 15-25 sec · same rubric · nothing is guessed

Brand kit

palette by on-page usage · type rendered livemeasured

full palette ordered by on-page usage %

primary#0f1117

accent#0f1117

bg#ffffff

surface#e5eafd

text#56544d

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox46px

Jumps over the lazy dog23px

A subheading in their voice22px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Teardown report. copy for your LLM

the full evidence-based read: what this funnel does well, where it is thin, and the on-page proof for each. paste into any agent to learn from

usecadence.co · 7/9 tactics · 2 proof templates · evidence-backed

# Agent Brief. build in the style of usecadence.co

> Machine-extracted from a live on-demand funnel teardown (2026-07-18). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Single-page capture (MVP): homepage/landing page only, no funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Category (label):** —
**Funnel:** Homepage / Lander → Features → Pricing

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 68.5% | background |
| `#161512` | 7.9% | support |
| `#000000` | 7.3% | support |
| `#0b0a0d` | 5.6% | support |
| `#1c1b18` | 3.8% | support |
| `#0d0d0c` | 2.3% | support |
| `#0f1117` | 1.9% | support |
| `#26241f` | 0.6% | support |

Curated roles: `primary=#0f1117` · `accent=#0f1117` · `bg=#ffffff` · `surface=#e5eafd` · `text=#56544d`

## Type
- Display: `Bricolage Grotesque`
- Body: `Outfit`
- Size scale (px): 11, 12, 13, 14, 15, 16, 17, 18, 21, 22, 23, 46
- Radius (px): 2, 3, 14, 16, 18, 999

## Patterns detected (fact-based). 7/9
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(pricing: comparison grid: 9 rows)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Will I sound like a generic GPS robot? + Does this translate my language, or just change m; pricing: Is there a limit to how much I can record during the trial? How does the "30-minute AI ban)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(home: ★★★★★
4.9/5 from 300+ installs)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: Free trial; p2: Start Free; pricing: Free Trial)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logo wall (4 distinct marks))_
- **Usage / adoption proof**. A count of developers / teams / companies / stars using the product. _(home: 300+ installs)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(pricing: $0.00/mo, free, $19.00/mo, $16.58/mo)_

## Proof language (harvested strings → templates)
- `{X}/5`. e.g. "4.9/5"
- `AS SEEN IN Product Hunt MakeUseOf TechCrunch dang`. e.g. "AS SEEN IN Product Hunt MakeUseOf TechCrunch dang"

## Funnel facts
- Depth reached: 3 step(s) (single-page MVP capture)
- Proof points: 2 across 1 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. This is a single-page capture. no cart/checkout tactics were evaluated.