saas · Sep 30, 2026

askbowtie.com

We found more conversion tactics here than on 67% of the 1,350 multi-step SaaS funnels we have measured.

6 conversion tactics detected

4 pages walked · measured by Roentgen 1.28.1

Put this x-ray to work Brief your AI X-ray your funnel
How this was measured

Measured by Roentgen 1.28.1 on 2026-09-30. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,781 multi-step funnels, more conversion tactics than 72% of them.

Walk 14 links on the entry page, 8 walkable. 3 matched a funnel step; we captured 4 pages in all, this one included.

The short version, in 5 parts

  1. Proven on the page

    6 conversion tactics detected, each backed by text on the page

    Compares itself against alternatives
    comparison table: ASKBOWTIE · GA4 · PLAUSIBLE · POSTHOG / SENTRY
    Answers buyer objections
    Does my site's data go to Anthropic or OpenAI? + Does the tag slow my site down? + Is this
    Offers a free trial or free tier
    Start free

    + 3 more with evidence

    See all 6

  2. Not seen

    5 of 11 applicable tactics we checked for and did not see

    Trusted-by logo wall
    Customer/company logos or a "trusted by / used by" claim.
    Pricing tiers
    Named plan tiers with per-month / per-seat pricing.
    Press / "as seen in"
    Media logos or an "as seen in / featured in" claim borrowing publication credib…

    + 2 more

    See what we looked for

  3. Flagged

    3 of 12 build checks flagged, each with a fix

    Text contrast (WCAG AA)
    86% of measurable text passes WCAG AA. 4+ runs fail. 27% of text was unmeasurable (over i…
    Body text size
    Smallest sampled text is 10px, below the 13px floor this check uses.
    Tap-target size (mobile)
    32 of 59 interactive targets are under 44×44px on mobile.

    See the fixes

  4. Walked

    4 pages walked, Homepage / Lander to Start

    Step 1
    Homepage / Lander
    Step 2
    Demo
    Step 3
    Pricing

    + 1 more step

    Walk it frame by frame

  5. In their words

    The headline: Your agent, answering questions about your actual site.

    Promise
    Install one tag and your own AI agent answers questions about your actual site: analytics, errors, conversion…
    Prices shown
    $11 · $340

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 4

What we recorded

Progress

5 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
1 more tactic detected 5 → 6 across 5 scans since 2026-07-17. The ruleset changed in this window, so part of this may be our detection improving rather than the page changing.
  1. 5 tactics 2026-07-17
  2. 5 tactics 2026-07-22
  3. 5 tactics 2026-08-18
  4. 5 tactics 2026-08-28
  5. 6 tactics 2026-09-30

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
5 tactics

$11 +1 more

ComparisonFAQFree trialUsage proofDemo / docs
Demo
02

Demo

▼ thinnest
0 tactics

no named tactics detected on this step

Pricing
03

Pricing

3 tactics

$0 +1 more  ·  subscription

FAQFree trialDemo / docs
Start
04

Start

1 tactic
Demo / docs

In their own words

26 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
askbowtie · your agent, answering questions about your actual site
Meta description
Install one tag and your own AI agent answers questions about your actual site: analytics, errors, conversions, search, ads, uptime. One MCP, as deep as you wish. Start with a free audit, no signup.
Headline
Your agent, answering questions about your actual site.
Section headings
One tag, one connection. Your agent sees everything your site does.The questions you actually have. Answered, with the receipts.Your agent is only as smart as the data you connect.Not another dashboard. Not GA4. Your agent, your data.Everything is free right now. The full product, no cost.The questions a developer actually asks first.Install one tag. Ask everything else after.Ask your site anything. Get receipts.+8 more, not shown
Buttons and links
Install bowtie×Get in →Not yetStart using bowtie
Prices on the page
$11$340

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of askbowtie.com
Nav0% down the page
Hero section of askbowtie.com
Hero1% down the page
Comparison section of askbowtie.com
Comparison50% down the page
FAQ section of askbowtie.com
FAQ79% down the page
Footer section of askbowtie.com
Footer98% down the page

What we found

6 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

objection2 of 2

Compares itself against alternatives comparison table: ASKBOWTIE · GA4 · PLAUSIBLE · POSTHOG / SENTRY
Answers buyer objections Does my site's data go to Anthropic or OpenAI? + Does the tag slow my site down? + Is this

proof1 of 4

Puts a number on adoption 1,103 broken links found

offer1 of 2

Offers a free trial or free tier Start free

checkout2 of 2

Offers a demo or docs entry point docs link
Lead-capture form site-url, site-url-2, email

What we didn’t find

5 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see5 of 11 applicable

Trusted-by logo wall 1,484 of the 2,043 funnels we checked
Pricing tiers 873 of the 1,673 SaaS funnels we checked
Press / "as seen in" 642 of the 2,417 funnels we checked
Proof above the fold 381 of the 2,420 funnels we checked
Scarcity / urgency copy 125 of the 2,417 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

12 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

3 of 11 measured checks need work1 could not be measured — not counted either way

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

86% of measurable text passes WCAG AA. 4+ runs fail. 27% of text was unmeasurable (over images/gradients). not counted either way.

worst: “· bowtie mcp” at 2.98:1 (12px, #9a9078 on #fbf8f1). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest sampled text is 10px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Tap-target size (mobile)

mobile:tap-target-size-mobile

32 of 59 interactive targets are under 44×44px on mobile.

smallest: “Home” at 28×15px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing4

Line length

12 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Landmark regions

No <footer> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

structure:landmark-regions
Keyboard reachability

6 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Not measurable1

Page weight

At least 0.1 MB across 21 measurable resources, but 21 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear4

Mobile viewport · Language declared · Image alt text · Render-blocking resources

Playbook match

1 matched

which funnel play this page runs — measured, evidence-quoted

deriveda deterministic summary generated only from measured facts. labeled, never an LLM guess

Comparison surface matches the Intent-Match pattern — measured comparison table plus comparison-intent copy

comparison table home: comparison table: ASKBOWTIE · GA4 · PLAUSIBLE · POSTHOG / SENTRYcomparison copy Free vs. credits

A match means this funnel's measurable surfaces fit the playbook's pattern — the quoted language is what fired the detection. A lever is one playbook mechanism observed on-page. We never claim what a brand's ads or emails do; a crawl can't see them. All funnel designs →

Two different things sit side by side here. The claim and its quoted evidence are measured on this funnel, the same way every other fact on this page is. The playbook itself is written guidance — our strategy library, not a measurement of this site — and it lives behind the links above. Nothing on this page recommends what this brand should do.

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#c8961a
accent#c8961a
bg#fffdf8
surface#fbf8f1
text#6d6450
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox39px
Jumps over the lazy dog38px
A subheading in their voice27px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
17pxAa
18pxAa
19pxAa
20pxAa
27pxAa
38pxAa
39pxAa
WEIGHTS
Aa340
Aa400
Aa450
Aa500
Aa530
Aa600
FAMILIES
Fraunces · IBM Plex Mono
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

Similar crawls