saas · Aug 15, 2026

entredash.com

50/100 Thin

Scores above 48% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 37%.

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Measured by Roentgen 1.25.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Walk 46 links seen, 32 walkable, 3 matched, and we walked 4 pages.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 4

What we recorded

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
5 tactics

$12.99 +8 more  ·  20% off  ·  subscription  ·  1 proof point

Trust badgesPressFree trialLogo wallPricing tiers
Demo
02

Demo

1 tactic

$2,000 +9 more

Trust badges
Plans
03

Plans

3 tactics

$4.99 +24 more  ·  Save 35%  ·  subscription  ·  1 proof point

Trust badgesFree trialPricing tiers
Signup
04

Signup

▼ thinnest
0 tactics

no named tactics detected on this step

In their own words

39 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
EntreDash: From a Random Idea to a Real Business
Meta description
EntreDash is your AI advisory board for taking an idea from spark to business. Test whether your idea holds up, free: a guided strategy session and a verdict backed by real prior-art research, not guesses.
Headline
Your spark to a real business.
Section headings
From a random idea to a protectable, buildable business.Not a chatbot. An orchestration engine.Everything it takes, from spark to a business.Now, who do you actually take it to?Ask an AI instead. It has nothing to sell you.Honest answers to fair questions.AN IDEA, TAKEN SERIOUSLY, CAN BECOME wealth you build on, a business you run, or simply a record of the contribution you made to the world.Record it before it slips your mind, or someone beats you to it+7 more, not shown
Buttons and links
Sign inSign upGet my verdict →No formed idea yet? Spark one hereSEE EVERY SOURCE →SEE WHAT YOU BUILD AT EACH STAGEGet 10 sparksStart a sessionGet all three memos+2 more, not shown
Prices on the page
$12.99$2.4$610$48$18$42$4.99$9.99+1 more, not shown

Sections

2 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of entredash.com
Nav0% down the page
Hero section of entredash.com
Hero0% down the page

What we found

5 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Offer clarity1 of 1

Makes the pricing ladder explicit free, $12.99/mo, $9.99/mo

Action path2 of 4

Offers a free trial or free tier free tier
Lead-capture form Got an idea, or just a problem? Plain words are fine., email

Trust & proof1 of 2

Shows customer logos or a trusted-by claim logo wall (16 distinct marks)

Friction reduction1 of 2

Offers a free trial or free tier free tier

What we didn’t find

6 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see6 of 11 applicable

FAQ / objection handling 1175 of 1777 measured funnels run this
Demo / docs entry 440 of 1256 measured funnels run this
Us-vs-them comparison 304 of 1777 measured funnels run this
Proof above the fold 292 of 1777 measured funnels run this
Usage / adoption proof 224 of 1369 measured funnels run this
Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

Readability & contrast1 flagged

Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa

88% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Dash” at 1.05:1 (17px, #1f9d63 on #b5853c). needs 4.5:1

fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typography1 flagged

Body text size needs worktype:body-text-size

Smallest body text is 8px (base ~14px). below the ~16px readable floor.

fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.

Line length notetype:line-length

15 paragraphs run past ~95 characters per line.

fix Cap measure at ~60-75ch for comfortable reading.

Accessibility hygieneclear

Language declared passesa11y:language-declared

html[lang] is set for screen readers.

Image alt text passesa11y:image-alt-text

All 1 content images carry alt text.

Form labels notea11y:form-labels

1 form field relies on placeholder text as the only label.

fix Back placeholders with a real <label>. placeholder text vanishes on input.

Label in name notea11y:label-in-name

1 control has an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

fix Make the accessible name start with the visible label text.

Weight & deliveryclear

Page weight not measurableweight:page-weight

At least 1.1 MB across 16 measurable resources, but 87 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

Render-blocking resources noteweight:render-blocking-resources

5 stylesheets/scripts in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images noteweight:oversized-images

3 images are shipped at more than 2x the width shown.

“badge.png” is 460px wide, displayed at 134px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.

Structure & reachability1 flagged

Landmark regions needs workstructure:landmark-regions

No <main> or <footer> or <header> landmark. screen-reader users cannot jump between regions.

fix Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Form usabilityclear

Inline validation passesforms:inline-validation

1 field carries validation attributes (required/pattern/aria-invalid).

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#1b3a2e
accent#1b3a2e
bg#f4efe2
surface#fbf8f0
text#0f1714
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox24px
Jumps over the lazy dog21px
A subheading in their voice19px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
9pxAa
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
19pxAa
21pxAa
24pxAa
WEIGHTS
Aa300
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
Cabinet Grotesk · Switzer
rendered in their own type system · webfont not loaded. system fallback if uninstalled

We also looked for Elements and Playbook match, and found none on this funnel.

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