ecommerce · Sep 17, 2026
We found more conversion tactics here than on 79% of the 633 entry-page captures we have measured.
4 conversion tactics detected
1 page walked · measured by Roentgen 1.27.0
Measured from a 1-page capture. We did not walk past the entry page, so signals that live deeper in a funnel could not be seen.
Measured by Roentgen 1.27.0 on 2026-09-17. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 15 that apply to an ecommerce funnel. A low count means we did not detect those patterns, not that the funnel is weak.
$499.99 / $599.99 / $829.99 / $569.99 / 50% off
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+ 1 more with evidence
+ 8 more
+ 3 more
GET THE MOST OUT OF YOUR GOPRO
Discover the world's most versatile action cameras + accessories. Possibilities are endless with waterproof,…
the entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinionGoPro | Official Camera of Fun | Shop Now & Save
Discover the world's most versatile action cameras + accessories. Possibilities are endless with waterproof, live streaming, stabilizing features + more.
GET THE MOST OUT OF YOUR GOPRO
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THE END OF SUMMER SALE
SCORE $100 OFF MISSION 1 PRO OR MISSION 1
MISSION 1 PRO ILS IS HERE
MILLIONS OF ADVENTURES CAPTURED ON #GOPRO
THE ULTIMATE GOPRO EXPERIENCE
NAIL THE SHOT
EDITING MADE EASY+5 more, not shown
CAMERAS
APPS
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SHOP BY ACTIVITY
News
Awards
Support
US | EN
NEW MISSION 1 PRO ILS
LEARN MORE BUY NOW+2 more, not shown
$200
$499.99
$299.99
$100
$599.99
$699.99
$229.99
$159.99+7 more, not shown
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
conversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionMoney Back Guarantee
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$499.99 / $599.99 / $829.99 / $569.99 / 50% off
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applicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionAbsence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
contrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion6 of 14 measured checks need work1 could not be measured — not counted either way
94% of measurable text passes WCAG AA. 4+ runs fail. 16% of text was unmeasurable (over images/gradients). not counted either way.
worst: “Deals” at 2.65:1 (14px, #00a6e0 on #f9f9f9). needs 4.5:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Smallest sampled text is 12px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
22 buttons/links have no accessible name (icon-only, no aria-label).
FixAdd aria-label to icon-only buttons and links.
9 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
16 images are shipped at more than 2x the width shown.
“gopro” is 1080px wide, displayed at 36px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
No <main> or <footer> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
2 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:1 form field relies on placeholder text as the only label.
FixBack placeholders with a real <label>. placeholder text vanishes on input.
a11y:15 links use generic text (“click here” / “learn more”).
FixMake link text describe its destination out of context.
a11y:2 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.
FixStep heading levels one at a time; use CSS for size, not a deeper level.
a11y:23 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.
FixMake the accessible name start with the visible label text.
a11y:At least 0.0 MB across 4 measurable resources, but 38 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:This funnel: 94% of text passes AA · top corpus funnels average 93%.
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionBody copy in their text role, on a surface card.
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
layers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionPlaybook match — which funnel play this page runs — measured, evidence-quoted
We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
