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Above-the-fold capture of larp.website
their above-the-fold, as captured

UXXRAY · Teardown dossier ◉ scanned Jul 13, 2026

larp.website

lead_gen · desktop

Biggest quick win

Smallest body text is 11px (base ~19px) — below the ~16px readable floor. Keep body copy ≥15–16px; reserve sub-13px for fine print only.

25 /100

Sparse ★☆☆☆☆ brand avg across funnels

Score breakdown

  • Offer clarity 0/6
  • Action path 0/18
  • Trust & proof 6/11
  • Friction reduction 6/6
  • Value reinforcement 0/10

The funnel, frame by frame

see their whole funnel without clicking through it — scored step by stepmeasured
Homepage / Lander
01

Homepage / Lander

3 tactics

$10,000 +9 more  ·  subscription

FAQTrust badgesLogo wall

Offer

how clearly they present the deal and its valuemeasured
0/6nonepoints earned

No signals detected for this category on the captured funnel.

Not detected: lead magnet.

Action

the path to convert — CTA, sign-up, checkoutmeasured
0/18nonepoints earned

No signals detected for this category on the captured funnel.

Not detected: proof above the fold, lead-capture form, and demo / docs entry.

Trust

proof, social proof, and credibilitymeasured
6/11partialpoints earned
  • Trusted-by logo walltrusted by

Not detected: usage / adoption proof.

Friction

objections answered, barriers removedmeasured
6/6highpoints earned
  • FAQ / objection handling

Value

why it’s worth it — comparison and reinforcementmeasured
0/10nonepoints earned

No signals detected for this category on the captured funnel.

Not detected: us-vs-them comparison and usage / adoption proof.

UX signals

measured UX quality — contrast · mobile · type · a11y · layoutmeasured
Minor
2 flags · 5 checks

Measured UX quality — flags, not opinions. Deterministic, evidence-backed, and kept separate from the conversion score.

Readability & contrast

WCAG AA on measurable text — worst offenders quoted, never a fail we can’t compute.
GOODText contrast (WCAG AA)

99% of measurable text passes WCAG AA. 32% of text was unmeasurable (over images/gradients) — not counted either way.

Mobile & tap targets

Responsive viewport + touch-target sizes where it matters.
GOODMobile viewport

Responsive viewport meta is present.

Typography

Body size, line-height, line length — is the pitch actually readable?
NEEDS WORKBody text size

Smallest body text is 11px (base ~19px) — below the ~16px readable floor.

Keep body copy ≥15–16px; reserve sub-13px for fine print only.

NOTELine length

4 paragraphs run past ~95 characters per line.

Cap measure at ~60–75ch for comfortable reading.

Accessibility hygiene

Language, alt text, form labels, named controls, headings, link clarity.
NEEDS WORKLanguage declared

No html[lang] attribute — screen readers can’t pick the right voice.

Add lang="en" (or the page’s language) to <html>.

Next move

Now line it up against a competitor.

Paste any URL. We’ll run the same scan, the same rubric, and put the two funnels side by side — category by category, all measured.

Live scan · 15–25 sec · same rubric · nothing is guessed

Brand kit

palette by on-page usage · type rendered livemeasured
full palette ordered by on-page usage %
primary#e3e6d8
accent#e3e6d8
bg#e3e6d8
surface#eceee3
text#4a4e42
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox36px
Jumps over the lazy dog26px
A subheading in their voice22px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor — same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three

Teardown report — copy for your LLM

the full evidence-based read: what this funnel does well, where it is thin, and the on-page proof for each — paste into any agent to learn from
larp.website · 2/8 tactics · 0 proof templates · evidence-backed
# Agent Brief — build in the style of larp.website

> Machine-extracted from a live on-demand funnel teardown (2026-07-13). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Single-page capture (MVP): homepage/landing page only, no funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Category (label):** —
**Funnel:** Homepage / Lander

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#e3e6d8` | 80.5% | background |
| `#171a13` | 14.8% | support |
| `#eceee3` | 4.7% | background |
| `#2e7d46` | 0% | support |

Curated roles: `primary=#e3e6d8` · `accent=#e3e6d8` · `bg=#e3e6d8` · `surface=#eceee3` · `text=#4a4e42`

## Type
- Display: `ui-monospace`
- Body: `system-ui`
- Size scale (px): 10, 11, 12, 13, 14, 15, 16, 18, 19, 22, 26, 36
- Radius (px): 50

## Patterns detected (fact-based) — 2/8
- **FAQ / objection handling** — An accordion / FAQ block answering objections. _(home: Is this legal? Yes. LARP facilitates mutual service agreements between consenting, verifie)_
- **Trusted-by logo wall** — Customer/company logos or a "trusted by / used by" claim. _(home: trusted by)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 1 step(s) (single-page MVP capture)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. This is a single-page capture — no cart/checkout tactics were evaluated.