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Above-the-fold capture of naxely.com
their above-the-fold, as captured

UXXRAY · Teardown dossier ◉ scanned Jul 13, 2026

naxely.com

saas · desktop

Biggest quick win

82% of measurable text passes WCAG AA — 4+ runs fail. Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

60 /100

Partial ★★★☆☆ brand avg across funnels

Score breakdown

  • Offer clarity 0/8
  • Action path 12/20
  • Trust & proof 6/11
  • Friction reduction 10/10
  • Value reinforcement 7/10

The funnel, frame by frame

see their whole funnel without clicking through it — scored step by stepmeasured
Homepage / Lander
01

Homepage / Lander

▲ strongest
5 tactics

$440 +3 more

FAQTrust badgesFree trialNo cardLogo wall
Compare
02

Compare

3 tactics

$59 +3 more  ·  subscription

ComparisonFAQFree trial
Signup
03

Signup

▼ thinnest
0 tactics

no named tactics detected on this step

Offer

how clearly they present the deal and its valuemeasured
0/8nonepoints earned

No signals detected for this category on the captured funnel.

Not detected: pricing tiers.

Action

the path to convert — CTA, sign-up, checkoutmeasured
12/20highpoints earned
  • Free trial / freemiumFree tierfree tier
  • Lead-capture form

Not detected: proof above the fold and demo / docs entry.

Trust

proof, social proof, and credibilitymeasured
6/11partialpoints earned
  • Trusted-by logo wall

Not detected: usage / adoption proof.

Friction

objections answered, barriers removedmeasured
10/10highpoints earned
  • FAQ / objection handlingIs Naxely free to use? ▼
  • Free trial / freemiumFree tierfree tier

Value

why it’s worth it — comparison and reinforcementmeasured
7/10highpoints earned
  • Us-vs-them comparisoncomparison grid: 9 rows

Not detected: usage / adoption proof.

UX signals

measured UX quality — contrast · mobile · type · a11y · layoutmeasured
Minor
2 flags · 6 checks

Measured UX quality — flags, not opinions. Deterministic, evidence-backed, and kept separate from the conversion score.

Readability & contrast

WCAG AA on measurable text — worst offenders quoted, never a fail we can’t compute.
NEEDS WORKText contrast (WCAG AA)

82% of measurable text passes WCAG AA — 4+ runs fail.

worst: “Made in India 🇮🇳 · Naxely © 2026” at 2.28:1 (12px, #9ca3af on #f7f2e9) — needs 4.5:1

Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targets

Responsive viewport + touch-target sizes where it matters.
GOODMobile viewport

Responsive viewport meta is present.

Typography

Body size, line-height, line length — is the pitch actually readable?
NEEDS WORKBody text size

Smallest body text is 8px (base ~18px) — below the ~16px readable floor.

Keep body copy ≥15–16px; reserve sub-13px for fine print only.

NOTELine length

10 paragraphs run past ~95 characters per line.

Cap measure at ~60–75ch for comfortable reading.

Accessibility hygiene

Language, alt text, form labels, named controls, headings, link clarity.
GOODLanguage declared

html[lang] is set for screen readers.

GOODImage alt text

All 16 content images carry alt text.

Next move

Now line it up against a competitor.

Paste any URL. We’ll run the same scan, the same rubric, and put the two funnels side by side — category by category, all measured.

Live scan · 15–25 sec · same rubric · nothing is guessed

Brand kit

palette by on-page usage · type rendered livemeasured
full palette ordered by on-page usage %
primary#eae3d3
accent#eae3d3
bg#f7f2e9
surface#eae3d3
text#14131f
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox30px
Jumps over the lazy dog24px
A subheading in their voice20px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor — same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three

Teardown report — copy for your LLM

the full evidence-based read: what this funnel does well, where it is thin, and the on-page proof for each — paste into any agent to learn from
naxely.com · 5/9 tactics · 0 proof templates · evidence-backed
# Agent Brief — build in the style of naxely.com

> Machine-extracted from a live on-demand funnel teardown (2026-07-13). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Single-page capture (MVP): homepage/landing page only, no funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Category (label):** —
**Funnel:** Homepage / Lander → Compare → Signup

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#f7f2e9` | 39.9% | background |
| `#eae3d3` | 34.2% | background |
| `#ffffff` | 19.2% | background |
| `#14131f` | 5.4% | support |
| `#d97a34` | 0.9% | accent/brand |
| `#1a1a2e` | 0.2% | support |
| `#1863dc` | 0.1% | accent/brand |
| `#fdf8f5` | 0.1% | background |

Curated roles: `primary=#eae3d3` · `accent=#eae3d3` · `bg=#f7f2e9` · `surface=#eae3d3` · `text=#14131f`

## Type
- Display: `Fraunces`
- Body: `IBM Plex Sans`
- Size scale (px): 8, 9, 10, 11, 12, 13, 14, 16, 18, 20, 24, 30
- Radius (px): 2, 8, 10, 12, 16, 9999

## Patterns detected (fact-based) — 5/9
- **Us-vs-them comparison** — A comparison table framing the brand against alternatives. _(p2: comparison grid: 9 rows)_
- **FAQ / objection handling** — An accordion / FAQ block answering objections. _(home: Is Naxely free to use? ▼; p2: Frequently Asked Questions)_
- **Free trial / freemium** — A free trial, free tier, or "no credit card" entry offer. _(home: Free tier; p2: free tier)_
- **Trusted-by logo wall** — Customer/company logos or a "trusted by / used by" claim. _(home: logos: Naxely - CSV and Google Sheets to branded PDF reports with AI | Product Hunt, Fazie)_
- **Lead-capture form** — An on-page form collecting contact details (email / name / phone) outside a checkout. _(signup: full_name, email, password)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 3 step(s) (single-page MVP capture)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. This is a single-page capture — no cart/checkout tactics were evaluated.