content · Sep 24, 2026
Fewer than 1% of the 640 entry-page captures we have measured showed fewer conversion tactics than we found here.
0 conversion tactics detected
1 page walked · measured by Roentgen 1.27.0
Walk 62 links seen, 54 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.
Measured by Roentgen 1.27.0 on 2026-09-24. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 7 that apply to a content funnel. A low count means we did not detect those patterns, not that the funnel is weak.
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See what’s in your water— and where every number comes from.
A personalized 0–100 water-safety report for any US address or private well — with historical trends, live lo…
this funnel’s coverage score across measured re-scans
measuredextracted directly from the live page. a fact, not an opinionsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinionPurityRadar — See what’s in your water
A personalized 0–100 water-safety report for any US address or private well — with historical trends, live local advisories, and filters matched to your contaminants.
See what’s in your water— and where every number comes from.
Most checkers hand you a number. We show you the whole picture.
Water quality, city by city
Where water scores highest — and lowest
Plain-English answers about your water
Know Your Water: a plain-English homeowner’s guide
Historical trends
Private wells, too
Live & local+4 more, not shown
Check water
Try a sample → 418 Mill Creek Rd, Brookhaven, OH
Email me the guide
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
applicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionAbsence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
contrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion5 of 11 measured checks need work1 could not be measured — not counted either way
47% of measurable text passes WCAG AA. 4+ runs fail.
worst: “Lowest scores” at 2.22:1 (12px, #9aa9bd on #f3f7fd). needs 4.5:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Smallest sampled text is 9px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
6 buttons/links have no accessible name (icon-only, no aria-label).
FixAdd aria-label to icon-only buttons and links.
8 images are shipped at more than 2x the width shown.
“pexels-yankrukov-7691663.jpg” is 6000px wide, displayed at 365px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
103 of 138 interactive targets are under 44×44px on mobile.
smallest: “Maps” at 60×38px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
3 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:At least 0.3 MB across 12 measurable resources, but 13 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Mobile viewport · Language declared · Image alt text · Render-blocking resources
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionBody copy in their text role, on a surface card.
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
layers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionWhat we found — conversion tactics we could prove are present, with the on-page text that evidences each
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
