saas · Jul 11, 2026

sourcegraph.com

45/100 Thin

Scores above 42% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 31%.

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 9 that apply to a saas funnel. Per device: desktop 45 · mobile 45.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 2

What we recorded

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▼ thinnest
3 tactics
ReviewsLogo wallDemo / docs
Pricing
02

Pricing

▲ strongest
4 tactics

$16

FAQFree trialLogo wallDemo / docs

In their own words

22 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Code Understanding, Oversight and Evolution | Sourcegraph
Meta description
Give humans and agents complete context to understand, oversee, and evolve the world's largest, most complex codebases.
Headline
Take control of your codebase
Section headings
A tidal wave of code is coming. Code is growing faster than teams can understand or control it.Take back control with complete codebase contextStripe makes their fleet of internal AI agents more effective with the Sourcegraph MCP serverUnderstand. Oversee. Evolve.Built for Big CodeThe Sourcegraph guide to surviving Big Code
Buttons and links
PlatformSolutionsResourcesSchedule a demoUnderstandingOversightEvolutionCookie preferencesDo not sell+2 more, not shown

What we found

4 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Action path2 of 4

Offers a free trial or free tier free trial
Offers a demo or docs entry point Schedule a demo

Trust & proof1 of 2

Shows customer logos or a trusted-by claim trusted by

Friction reduction2 of 2

Answers buyer objections Frequently asked questions What are Sourcegraph credits? How many credits do I get? How ar
Offers a free trial or free tier free trial

What we didn’t find

5 of 9 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see5 of 9 applicable

Pricing tiers 636 of 1248 measured funnels run this
Lead-capture form 310 of 1256 measured funnels run this
Us-vs-them comparison 304 of 1777 measured funnels run this
Proof above the fold 292 of 1777 measured funnels run this
Usage / adoption proof 224 of 1369 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

6 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

Readability & contrast1 flagged

Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa

90% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Starting at” at 3.07:1 (14px, #606060 on #0e0e0e). needs 4.5:1

fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targets1 flagged

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Tap-target size (mobile) needs workmobile:tap-target-size-mobile

76 of 93 interactive targets are under 44×44px on mobile.

smallest: “Toggle menu” at 32×32px

fix Give tappable controls a ≥44×44px hit area. the touch minimum.

Typography2 flagged

Body text size needs worktype:body-text-size

Smallest body text is 10px (base ~16px). below the ~16px readable floor.

fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.

Line height needs worktype:line-height

Body line-height is 1×. tight enough to hurt readability.

fix Set body line-height to ~1.4-1.6×.

Accessibility hygieneclear

Language declared passesa11y:language-declared

html[lang] is set for screen readers.

Image alt text passesa11y:image-alt-text

All 48 content images carry alt text.

This funnel: 90% of text passes AA · top corpus funnels average 93%.

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#020202
accent#020202
bg#ffffff
surface#f7f7f7
text#ededed
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox32px
Jumps over the lazy dog28px
A subheading in their voice22px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
7pxAa
8pxAa
9pxAa
13pxAa
14pxAa
15pxAa
16pxAa
18pxAa
19pxAa
22pxAa
28pxAa
32pxAa
WEIGHTS
Aa300
Aa400
Aa500
Aa600
Aa700
FAMILIES
Poly Sans · Helvetica
rendered in their own type system · webfont not loaded. system fallback if uninstalled

We also looked for Playbook match, and found none on this funnel.

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