saas · Oct 15, 2026

usevelo.ai

We found more conversion tactics here than on 10% of the 1,431 multi-step SaaS funnels we have measured.

3 conversion tactics detected

4 pages walked · measured by Roentgen 1.30.0

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How this was measured

Measured by Roentgen 1.30.0 on 2026-10-15. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,884 multi-step funnels, more conversion tactics than 20% of them.

Walk 187 links on the entry page, 168 walkable. 5 matched a funnel step; we captured 4 pages in all, this one included.

The short version, in 5 parts

  1. Proven on the page

    3 conversion tactics detected, each backed by text on the page

    Answers buyer objections
    FAQs Try for Free What is Velo? Velo is an AI video platform - video infrastructure for wo
    Shows customer logos or a trusted-by claim
    trusted by
    Offers a demo or docs entry point
    Book a Demo

    See all 3

  2. Not seen

    8 of 11 applicable tactics we checked for and did not see

    Free trial / freemium
    A free trial, free tier, or "no credit card" entry offer.
    Pricing tiers
    Named plan tiers with per-month / per-seat pricing.
    Press / "as seen in"
    Media logos or an "as seen in / featured in" claim borrowing publication credib…

    + 5 more

    See what we looked for

  3. Flagged

    6 of 10 build checks flagged, each with a fix

    Text contrast (WCAG AA)
    49% of measurable text passes WCAG AA. 4+ runs fail.
    Body text size
    Smallest sampled text is 12px, below the 13px floor this check uses.
    Page weight
    At least 8.9 MB across 197 measurable resources. 151 cross-origin resources did not expos…

    + 3 more

    See the fixes

  4. Walked

    4 pages walked, Homepage / Lander to For

    Step 1
    Homepage / Lander
    Step 2
    Product
    Step 3
    Use Cases

    + 1 more step

    Walk it frame by frame

  5. In their words

    The headline: AI Video Infrastructure to explain, train and sell faster.

    Promise
    Velo turns company context into clear, reliable videos for demos, explainers, training, support replies, and…

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 4

What we recorded

Progress

5 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
1 fewer tactic detected 4 → 3 across 5 scans since 2026-07-30. The ruleset changed in this window, so part of this may be our detection improving rather than the page changing.
  1. 4 tactics 2026-07-30
  2. 4 tactics 2026-08-02
  3. 4 tactics 2026-08-03
  4. 4 tactics 2026-09-12
  5. 3 tactics 2026-10-15

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
5 tactics
Sticky CTAFAQTrust badgesLogo wallDemo / docs
Product
02

Product

4 tactics

$0 +4 more

Sticky CTAFAQLogo wallDemo / docs
Use Cases
03

Use Cases

▼ thinnest
3 tactics
Sticky CTAFAQDemo / docs
For
04

For

4 tactics
Sticky CTAFAQLogo wallDemo / docs

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Velo - AI Video Platform for Work
Meta description
Velo turns company context into clear, reliable videos for demos, explainers, training, support replies, and agent workflows.
Headline
AI Video Infrastructure to explain, train and sell faster.
Section headings
Everything your team needs to turn work into video.Flexible infrastructure for every video workflow.Whatever your team needs to explain, Velo gives it structure.Trusted by teams turning knowledge into video.Create compliant, on-brand videos in your company’s language.Enterprise-grade security. Backed by global security standards.Built for teams that need structure, security, and scale.FAQs+8 more, not shown
Buttons and links
ProductSolutionsResourcesBook a DemoTry for FreeContact UsVideo layer for workMakeCollaborateTranslate+2 more, not shown

Sections

7 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of usevelo.ai
Nav0% down the page
Hero section of usevelo.ai
Hero1% down the page
Logos section of usevelo.ai
Logos38% down the page
Features section of usevelo.ai
Features45% down the page
FAQ section of usevelo.ai
FAQ69% down the page
CTA section of usevelo.ai
CTA76% down the page
Footer section of usevelo.ai
Footer81% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
Price anchor element
Price anchor“$49”

What we found

3 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

objection1 of 2

Answers buyer objections FAQs Try for Free What is Velo? Velo is an AI video platform - video infrastructure for wo

proof1 of 4

Shows customer logos or a trusted-by claim trusted by

checkout1 of 2

Offers a demo or docs entry point Book a Demo

What we didn’t find

8 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see8 of 11 applicable

Free trial / freemium 1,407 of the 1,768 SaaS funnels we checked
Pricing tiers 913 of the 1,768 SaaS funnels we checked
Press / "as seen in" 677 of the 2,548 funnels we checked
Us-vs-them comparison 476 of the 2,551 funnels we checked
Lead-capture form 463 of the 1,778 funnels we checked
Proof above the fold 412 of the 2,551 funnels we checked
Usage / adoption proof 303 of the 2,161 funnels we checked
Scarcity / urgency copy 132 of the 2,548 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

10 run · 6 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

6 of 10 measured checks need work

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

49% of measurable text passes WCAG AA. 4+ runs fail.

worst: “90%” at 2.1:1 (32px, #e5a833 on #ffffff). needs 3:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest sampled text is 12px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Page weight

weight:page-weight

At least 8.9 MB across 197 measurable resources. 151 cross-origin resources did not expose a size, so the real total is higher.

FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.

Render-blocking resources

weight:render-blocking-resources

9 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Oversized images

weight:oversized-images

52 images are shipped at more than 2x the width shown.

“maxresdefault.jpg” is 1280px wide, displayed at 356px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

354 of 400 interactive targets are under 44×44px on mobile.

smallest: “Velo home” at 81×24px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing1

Line length

9 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Clear3

Mobile viewport · Language declared · Image alt text

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#487fe9
accent#487fe9
bg#ffffff
surface#f5f5f5
text#666666
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog46px
A subheading in their voice32px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
14pxAa
16pxAa
20pxAa
22pxAa
24pxAa
32pxAa
46pxAa
48pxAa
WEIGHTS
Aa400
Aa500
Aa600
FAMILIES
BF Garant Pro
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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