ecommerce · Sep 20, 2026
We found more conversion tactics here than on 36% of the 223 multi-step e-commerce funnels we have measured.
3 conversion tactics detected
4 pages walked · measured by Roentgen 1.27.0
Measured by Roentgen 1.27.0 on 2026-09-20. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 15 that apply to an ecommerce funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Against all 1,864 multi-step funnels, more conversion tactics than 20% of them.
Walk 104 links on the entry page, 92 walkable. 3 matched a funnel step; we captured 4 pages in all, this one included.
review widget
express wallet button
Free Shipping
+ 9 more
+ 3 more
+ 1 more step
STRENGTH IN MOTION
Shop purpose-built training gear at Ten Thousand. Designed by athletes — engineered for performance, comfort,…
this funnel’s coverage score across measured re-scans
measuredextracted directly from the live page. a fact, not an opinionsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinionTen Thousand | Men's Gym Clothes + Workout Gear
Shop purpose-built training gear at Ten Thousand. Designed by athletes — engineered for performance, comfort, and long-lasting durability. Enjoy free shipping on orders over $100.
STRENGTH IN MOTION
Menu
Top Searches
SEARCH
TOP SEARCHES
SHOP BY
OUR LATEST + GREATEST GEAR
BEST SELLERS
ATHLETE-LED DESIGN+8 more, not shown
SKIP TO CONTENT
FEATURED
APPAREL
FIND YOUR SHORTS
EXPLORE
Close
HELP CENTER
SHOP NOW
CATEGORY
ACTIVITY+2 more, not shown
$150
$78
$98
$68
$62
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
conversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionreview widget
Free Shipping
express wallet button
applicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionAbsence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
contrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion6 of 13 measured checks need work1 could not be measured — not counted either way
Smallest sampled text is 12px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
Body line-height is 1×, tight enough to hurt readability.
FixSet body line-height to ~1.4-1.6×.
At least 11.4 MB across 577 measurable resources. 1256 cross-origin resources did not expose a size, so the real total is higher.
FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.
10 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
9 images are shipped at more than 2x the width shown.
“SHORTS_f6f923be-f1cf-40a3-a477-1d1b5a0e6” is 1440px wide, displayed at 488px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
384 of 439 interactive targets are under 44×44px on mobile.
smallest: “Cart” at 24×24px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
1 paragraph runs past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:1 of 43 content images (2%) have no alt attribute.
FixAdd descriptive alt to content images; alt="" for purely decorative ones.
a11y:5 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.
FixStep heading levels one at a time; use CSS for size, not a deeper level.
a11y:2 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.
FixMake the accessible name start with the visible label text.
a11y:All 109 sampled text runs sit over images or gradients. effective contrast is not computable.
contrast:palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionBody copy in their text role, on a surface card.
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
layers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
