Comparatifs
no named tactics detected on this step
ecommerce · Sep 26, 2026
Fewer than 1% of the 232 multi-step e-commerce funnels we have measured showed fewer conversion tactics than we found here.
3 pages walked · measured by Roentgen 1.27.0
Every figure on this page was read off the live site by Roentgen 1.27.0 on 2026-09-26, a script that reads page structure, computed CSS and matched text. No AI judgment, nothing estimated, and a capture’s numbers stay as read.
Detection coverage, not a verdict. A low count means we did not detect those patterns, not that the funnel is weak.
this funnel’s coverage score across measured re-scans
We did not see any of the 15 tactics that apply to an ecommerce funnel on the steps we reached.
Not seen on any step reached · 15
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
We walked 3 pages. Marketplace Vs Vente Directe runs the most named tactics (1), and 2 pages run none.
Their headline: “Comparatifs”
Their description: “SEO vs SEA, inbound vs outbound, cold email vs LinkedIn. Compare les canaux et méthodes d'acquisition pour ton SaaS et choisis le bon levier.”
Comparatifs des canaux d'acquisition SaaS
SEO vs SEA, inbound vs outbound, cold email vs LinkedIn. Compare les canaux et méthodes d'acquisition pour ton SaaS et choisis le bon levier.
Comparatifs
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structural bands identified on this funnel, cropped from its own capture
2 could not be measured, not counted either way
Smallest sampled text is 11px, below the 13px floor this check uses.
Keep body copy ≥15-16px; reserve sub-13px for fine print only.
What this measuresBody line-height is 1.25×, tight enough to hurt readability.
Set body line-height to ~1.4-1.6×.
What this measures17 stylesheets/scripts in <head> block first paint.
Defer non-critical JS (defer/async) and inline only critical CSS.
What this measures15 of 20 interactive targets are under 44×44px on mobile.
smallest: “🇫🇷 FR” at 43×21px
Give tappable controls a ≥44×44px hit area. the touch minimum.
What this measuresNo same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
Add a first-in-DOM <a href="#main"> that is visible on focus.
What this measuresAll 22 sampled text runs sit over images or gradients. effective contrast is not computable.
At least 1.5 MB across 309 measurable resources, but 83 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
We measured 1 colour role on this funnel.
Body copy in their text role, on a surface card.
We also ran these layers on the pages we captured and found nothing to show: Elements, Playbook match (2 of 10 layers). That is a measurement of this funnel, not a recommendation, and a layer we never ran is not listed.
Measured ranges for the parts of a page, from the funnels we have x-rayed.
Navigation barsHero sectionsFeature gridsFootersWhy we walk the whole funnel
The same measurements, in formats a build agent can read.