ecommerce · Sep 21, 2026

stylecut.app

We found more conversion tactics here than on 38% of the 211 multi-step e-commerce funnels we have measured.

3 conversion tactics detected

2 pages walked · measured by Roentgen 1.27.0

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How this was measured

Measured by Roentgen 1.27.0 on 2026-09-21. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 15 that apply to an ecommerce funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,781 multi-step funnels, more conversion tactics than 20% of them.

Walk 23 links on the entry page, 16 walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.

The short version, in 5 parts

  1. Proven on the page

    3 conversion tactics detected, each backed by text on the page

    Anchors the price against a higher original
    14% off
    Answers buyer objections
    Frequently Asked Questions About AI Hairstyle Changer
    Signals scarcity without a live clock
    Limited time

    See all 3

  2. Not seen

    12 of 15 applicable tactics we checked for and did not see

    Press / "as seen in"
    Media logos or an "as seen in / featured in" claim borrowing publication credib…
    Us-vs-them comparison
    A comparison table framing the brand against alternatives.
    Proof above the fold
    Social proof rendered within the first viewport on at least one step.

    + 9 more

    See what we looked for

  3. Flagged

    4 of 14 build checks flagged, each with a fix

    Body text size
    Smallest sampled text is 11px, below the 13px floor this check uses.
    Named controls
    2 buttons/links have no accessible name (icon-only, no aria-label).
    Oversized images
    47 images are shipped at more than 2x the width shown.

    + 1 more

    See the fixes

  4. Walked

    2 pages walked, Homepage / Lander to Pricing

    Step 1
    Homepage / Lander
    Step 2
    Pricing

    Walk it frame by frame

  5. In their words

    The headline: AI Hairstyle Changer — Try Free Online

    Promise
    StyleCut is a free AI hairstyle changer — upload one photo to preview 70+ haircuts and colors on your own fac…

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 2

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 2 scans Same 3 conversion tactics detected since 2026-08-09.
  1. 3 tactics 2026-08-09
  2. 3 tactics 2026-09-21

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
3 tactics

14% off  ·  subscription  ·  2 proof points

FAQFree trialLogo wall
Pricing
02

Pricing

▼ thinnest
2 tactics

$5.99 +8 more  ·  14% off  ·  subscription  ·  2 proof points

Sticky CTAFAQ

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Free AI Hairstyle Changer – Try on Your Photo, No Login | StyleCut
Meta description
StyleCut is a free AI hairstyle changer — upload one photo to preview 70+ haircuts and colors on your own face. No login needed.
Headline
AI Hairstyle Changer — Try Free Online
Section headings
Try on hairstyles using the tool belowFree AI Hairstyle Generator — Preview Any Style on Your Photo70+ Hairstyles to Try on Your Photo Before Your HaircutAI Hairstyle Preview — See What Suits Your FaceLightning-Fast Preview for All Hair Types and StylesYour Photos Stay Private and SecureWhy People Switch to StyleCutHow to Use the AI Hairstyle Changer Tool+8 more, not shown
Buttons and links
Switch languageSign inAllPopularBraids & UpdosfemalemaleChoose ImageEasy Style SelectionInstant Hairstyle Try On+2 more, not shown

Sections

3 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Hero section of stylecut.app
Hero2% down the page
Features section of stylecut.app
Features15% down the page
Footer section of stylecut.app
Footer93% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
Price anchor element
Price anchor“$7”

What we found

3 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

urgency1 of 2

Signals scarcity without a live clock Limited time

offer1 of 4

Anchors the price against a higher original 14% off

objection1 of 2

Answers buyer objections Frequently Asked Questions About AI Hairstyle Changer

What we didn’t find

12 of 15 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see12 of 15 applicable

Press / "as seen in" 642 of the 2,417 funnels we checked
Us-vs-them comparison 441 of the 2,420 funnels we checked
Proof above the fold 381 of the 2,420 funnels we checked
On-page review wall 95 of the 238 ecommerce funnels we checked
Free shipping 81 of the 238 ecommerce funnels we checked
Express wallets 41 of the 238 ecommerce funnels we checked
Money-back guarantee 33 of the 238 ecommerce funnels we checked
Proof at every step 26 of the 238 ecommerce funnels we checked
Countdown / urgency timer 18 of the 238 ecommerce funnels we checked
Per-unit price anchor 11 of the 238 ecommerce funnels we checked
Stacked free gifts
Subscription / auto-ship

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 4 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

4 of 12 measured checks need work2 could not be measured — not counted either way

Body text size

type:body-text-size

Smallest sampled text is 11px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Named controls

a11y:named-controls

2 buttons/links have no accessible name (icon-only, no aria-label).

FixAdd aria-label to icon-only buttons and links.

Oversized images

weight:oversized-images

47 images are shipped at more than 2x the width shown.

“straight.webp” is 360px wide, displayed at 119px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

57 of 182 interactive targets are under 44×44px on mobile.

smallest: “Switch language” at 36×36px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing4

Line length

15 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Heading levels

1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

FixStep heading levels one at a time; use CSS for size, not a deeper level.

a11y:heading-levels
Keyboard reachability

10 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Not measurable2

Text contrast (WCAG AA)

No sampleable body text found to measure.

contrast:text-contrast-wcag-aa
Page weight

At least 0.9 MB across 91 measurable resources, but 133 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear4

Mobile viewport · Language declared · Image alt text · Render-blocking resources

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#2563eb
accent#2563eb
bg#ede1b2
surface#ede1b2
text#1f2937
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog36px
A subheading in their voice30px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
30pxAa
36pxAa
48pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
Aa900
FAMILIES
Helvetica Neue
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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