ecommerce · Aug 9, 2026

alpacabag.app

5/100 Sparse

Scores above 3% of 1,252 multi-step funnels we have measured. Among the 151 ecommerce funnels in that group, above 7%.

1/15 tactics
2 steps
11 checks
3 flagged

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 15 that apply to an ecommerce funnel.

Measured by Roentgen 1.20.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Walk 24 links seen, 19 walkable, 1 matched, and we walked 2 pages.

What we recorded

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Faq

▲ strongest

2 tactics

FAQTrust badges

Pricing

▼ thinnest

1 tactic

$3.63 +3 more

Trust badges

In their own words

24 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: Route planning FAQ — AlpacaBag | AlpacaBag
Meta description: How to build a route, use the route library, adapt a shared plan, open in Yandex Maps and Google Maps, repeat a trip, checklists, and tokens.
Headline: Route planning FAQ
Section headings: Questions about routes, trips, and AlpacaBag featuresHow do I create a city route?How do I create a road trip route?I do not know the exact place I want — what should I do?I have been to this city three times — how do I find something new?How do I plan a trip with several cities?How much does a route cost and what are tokens?Can I ask questions about a specific attraction?+1 more, not shown
Buttons and links: EN Change languageHow do I create a city route?How do I create a road trip route?I do not know the exact place I want — what should I do?How do I plan a trip with several cities?How much does a route cost and what are tokens?Can I ask questions about a specific attraction?Have no idea where to go?What is the route library?How do I adapt someone else's route?+2 more, not shown

What we found

1 tactic

conversion tactics we could prove are present, with the on-page text that evidences each

measured

Friction reduction1 of 3

Answers buyer objections Route planning FAQ

What we didn’t find

14 of 15 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see14 of 15 applicable

Press / "as seen in" 448 of 1769 measured funnels run this

Us-vs-them comparison 304 of 1777 measured funnels run this

Proof above the fold 292 of 1777 measured funnels run this

Anchor / strikethrough pricing 94 of 177 measured funnels run this

Scarcity / urgency copy 94 of 1769 measured funnels run this

On-page review wall 89 of 177 measured funnels run this

Free shipping 71 of 177 measured funnels run this

Express wallets 31 of 177 measured funnels run this

Money-back guarantee 31 of 177 measured funnels run this

Proof at every step 27 of 177 measured funnels run this

Countdown / urgency timer 15 of 177 measured funnels run this

Per-unit price anchor 9 of 177 measured funnels run this

Stacked free gifts

Subscription / auto-ship

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

11 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

Readability & contrast1 flagged

Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa

29% of measurable text passes WCAG AA. 4+ runs fail.

worst: “@alpaca_bag” at 2.98:1 (14px, #1fa388 on #f6f9f7). needs 4.5:1

fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typography1 flagged

Body text size needs worktype:body-text-size

Smallest body text is 12px (base ~14px). below the ~16px readable floor.

fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.

Line length notetype:line-length

6 paragraphs run past ~95 characters per line.

fix Cap measure at ~60-75ch for comfortable reading.

Accessibility hygieneclear

Weight & delivery1 flagged

Page weight not measurableweight:page-weight

At least 1.0 MB across 111 measurable resources, but 43 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

Render-blocking resources noteweight:render-blocking-resources

4 stylesheets/scripts in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images needs workweight:oversized-images

6 images are shipped at more than 2x the width shown.

“logo.svg” is 917px wide, displayed at 140px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.