ecommerce · Aug 12, 2026

grhawk.inkboxwire.com

Fewer than 1% of the 211 multi-step e-commerce funnels we have measured showed fewer conversion tactics than we found here.

0 conversion tactics detected

2 pages walked · measured by Roentgen 1.22.0

0 conversion tactics detected
2 pages captured
15 UX checks
2 flagged

Put this x-ray to work Brief your AI X-ray your funnel

How this was measured

Measured by Roentgen 1.22.0 on 2026-08-12. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 15 that apply to an ecommerce funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,781 multi-step funnels, fewer than 1% showed fewer conversion tactics.

Walk 13 links on the entry page, all walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.

The short version, in 4 parts

Not seen
15 of 15 applicable tactics we checked for and did not see

FAQ / objection handling
An accordion / FAQ block answering objections.
Press / "as seen in"
Media logos or an "as seen in / featured in" claim borrowing publication credib…
Us-vs-them comparison
A comparison table framing the brand against alternatives.

+ 12 more

See what we looked for
Flagged
3 of 16 build checks flagged, each with a fix

Body text size
Smallest body text is 9px (base ~13px). below the ~16px readable floor.
Landmark regions
No <main> or <header> or <footer> landmark. screen-reader users cannot jump between regio…
Tap-target size (mobile)
67 of 75 interactive targets are under 44×44px on mobile.

See the fixes
Walked
2 pages walked, Homepage / Lander to Checkout.Html

Step 1
Homepage / Lander
Step 2
Checkout.Html

Walk it frame by frame
In their words
The headline: Stop sending the same resume. Get the interview.

Promise
Free ATS keyword checker + AI resume packs from 50¢. Paste a job description, get ATS-ready bullets, LinkedIn…
Prices shown
$4 · $29 · $19

Read every quote

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 2

What we recorded

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

▲ strongest

2 tactics

$4 +7 more

Trust badgesLogo wall

Checkout.Html

▼ thinnest

0 tactics

$4 +1 more

no named tactics detected on this step

In their own words

29 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: ApplyBoost — Land more interviews in minutes
Meta description: Free ATS keyword checker + AI resume packs from 50¢. Paste a job description, get ATS-ready bullets, LinkedIn packs, and cover letters in under 2 minutes.
Headline: Stop sending the same resume. Get the interview.
Section headings: Instant checkout linksHow it works5 Bullets TRY FIRSTResume RewriteCover LetterJob Kit BEST VALUE5 BulletsLinkedIn headlines+2 more, not shown
Buttons and links: Get 1 free ATS bullet →Continue to secure checkout →Cash App 50¢ unlockor pay 50¢ unlockBuy now →Start →1 free bullet · unlock rest →★ Branded ApplyBoost card checkout (on-site) →
Prices on the page: $4$29$19$47$20$9$12$3

Sections

2 identified

structural bands identified on this funnel, cropped from its own capture

measured

Hero section of grhawk.inkboxwire.com — **Hero**7% down the page

Footer section of grhawk.inkboxwire.com — **Footer**74% down the page

What we didn’t find

15 of 15 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see15 of 15 applicable

FAQ / objection handling 1,615 of the 2,420 funnels we checked

Press / "as seen in" 642 of the 2,417 funnels we checked

Us-vs-them comparison 441 of the 2,420 funnels we checked

Proof above the fold 381 of the 2,420 funnels we checked

Scarcity / urgency copy 125 of the 2,417 funnels we checked

Anchor / strikethrough pricing 116 of the 238 ecommerce funnels we checked

On-page review wall 95 of the 238 ecommerce funnels we checked

Free shipping 81 of the 238 ecommerce funnels we checked

Express wallets 41 of the 238 ecommerce funnels we checked

Money-back guarantee 33 of the 238 ecommerce funnels we checked

Proof at every step 26 of the 238 ecommerce funnels we checked

Countdown / urgency timer 18 of the 238 ecommerce funnels we checked

Per-unit price anchor 11 of the 238 ecommerce funnels we checked

Stacked free gifts

Subscription / auto-ship

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

16 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

3 of 15 measured checks need work1 could not be measured — not counted either way

Body text size

type:body-text-size

Smallest body text is 9px (base ~13px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Landmark regions

structure:landmark-regions

No <main> or <header> or <footer> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

67 of 75 interactive targets are under 44×44px on mobile.

smallest: “Free bullet form” at 95×14px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing6

Line length

7 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Oversized images

4 images are shipped at more than 2x the width shown.

FixServe responsive sizes (srcset/sizes) matching the rendered width.

weight:oversized-images

Keyboard reachability

14 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Not measurable1

Page weight

At least 0.2 MB across 4 measurable resources, but 24 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear6

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Render-blocking resources · Inline validation

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measured

full palette ordered by on-page usage %

primary#7150e6

accent#7150e6

bg#ffffff

surface#ffffff

text#9aa6c3

See the roles applied

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox58px

Jumps over the lazy dog32px

A subheading in their voice20px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Type scale, weights & families

SIZE SCALE

9pxAa

10pxAa

11pxAa

12pxAa

13pxAa

14pxAa

15pxAa

16pxAa

17pxAa

20pxAa

32pxAa

58pxAa

WEIGHTS

Aa400

Aa500

Aa600

Aa700

Aa800

FAMILIES

Instrument Serif · DM Sans

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

3 of 9 layers

layers we ran on this funnel that came back empty

measured

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

What we found — conversion tactics we could prove are present, with the on-page text that evidences each

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

Machine version → JSON bundle Markdown brief Design tokens llms.txt