ecommerce · Sep 9, 2026

sanctuaryworld.co

We found more conversion tactics here than on 38% of the 231 multi-step e-commerce funnels we have measured.

3 conversion tactics detected

2 pages walked · measured by Roentgen 1.27.0

2 pages captured
14 UX checks
5 flagged

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Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 2

How this was measured

Every figure on this page was read off the live site by Roentgen 1.27.0 on 2026-09-09, a script that reads page structure, computed CSS and matched text. No AI judgment, nothing estimated, and a capture’s numbers stay as read.

Detection coverage, not a verdict. A low count means we did not detect those patterns, not that the funnel is weak.

Links on the entry page73 links
Walkable, same site60 links
Matched a funnel step1 link
Pages captured, entry page included2 pages

What we found

3 of 15 applicable

sanctuaryworld.co shows 3 of the 15 tactics that apply to an ecommerce funnel, and we did not see the other 12.

Proven on the page · 3

Displays a wall of customer reviews 28 review elements

Shows press logos or an as-seen-in claim as seen in

Anchors the price against a higher original $7.99 / $5.99 / $11.11 / $6.99 / $19.99 / $11.31

Not seen on any step reached · 12

FAQ / objection handling 1,746 of the 2,586 funnels we checked

Us-vs-them comparison 493 of the 2,586 funnels we checked

Proof above the fold 419 of the 2,586 funnels we checked

Scarcity / urgency copy 135 of the 2,583 funnels we checked

Free shipping 80 of the 261 ecommerce funnels we checked

Express wallets 48 of the 261 ecommerce funnels we checked

Money-back guarantee 33 of the 261 ecommerce funnels we checked

Proof at every step 26 of the 261 ecommerce funnels we checked

Countdown / urgency timer 24 of the 261 ecommerce funnels we checked

Per-unit price anchor 12 of the 261 ecommerce funnels we checked

Stacked free gifts

Subscription / auto-ship

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

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The funnel, frame by frame

2 steps walked

We walked 2 pages. Homepage / Lander runs the most named tactics (3), and Signup runs the fewest (1).

Homepage / Lander

3 tactics · most on this funnel

$1 +8 more · 1 proof point

ReviewsPressLogo wall

Signup

1 tactic · fewest on this funnel

Logo wall

In their own words

40 quoted

Their headline: “Expert Psychic Readings Online — Get Clarity in 5 Minutes”

Their description: “Connect with trusted psychics and spiritual advisors on the Sanctuary app for personalized readings, guidance, and insights on your astrological birth chart. Find clarity in love, career, and life’s big decisions. Downl…”

All 40 quoted strings: title, description, headings, buttons and prices

Page title: Online Psychic Readings | Astrology, Tarot & Horoscopes — Sanctuary
Meta description: Connect with trusted psychics and spiritual advisors on the Sanctuary app for personalized readings, guidance, and insights on your astrological birth chart. Find clarity in love, career, and life’s big decisions. Download now!
Headline: Expert Psychic Readings Online — Get Clarity in 5 Minutes
Section headings: Select Your ExpertOur Signature Programs for Growth and Renewal.As Seen InIt's Easy to Get StartedReal guidance from real expertsOur mission is to help you see how your stars are aligned, and empower you to be your best self, no matter where the universe takes you.Trusted by thousands of happy clientsMobile App+8 more, not shown
Buttons and links: AstrologyPsychicTarotEnergy HealingHuman DesignPast LifeMediumshipLoveCareerDownload on the App Store Get it on Google Play+2 more, not shown
Prices on the page: $1$7.99$5.99$11.11$6.99$19.99$11.31$14.49+1 more, not shown

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Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

Nav section of sanctuaryworld.co — **Nav**1% down the page

Hero section of sanctuaryworld.co — **Hero**1% down the page

Logos section of sanctuaryworld.co — **Logos**19% down the page

Email capture section of sanctuaryworld.co — **Email capture**92% down the page

Footer section of sanctuaryworld.co — **Footer**95% down the page

How well it’s built

14 run · 5 flagged

5 of 13 measured checks need work, and each comes with its fix

1 could not be measured, not counted either way

5 Need work
5 Worth knowing
3 Clear
1 Not measurable

Text contrast (WCAG AA)
89% of measurable text passes WCAG AA. 4+ runs fail.
worst: “Explore Readers” at 1.68:1 (20px, #96d5b3 on #ffffff). needs 3:1

Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
What this measures
Body text size
Smallest sampled text is 12px, below the 13px floor this check uses.

Keep body copy ≥15-16px; reserve sub-13px for fine print only.
What this measures
Form labels
1 of 6 form fields have no label (+5 rely on placeholder only).

Give every input a <label> or aria-label; placeholders are not labels.
What this measures
Render-blocking resources
12 stylesheets/scripts in <head> block first paint.

Defer non-critical JS (defer/async) and inline only critical CSS.
What this measures
Oversized images
31 images are shipped at more than 2x the width shown.
“1197e57e-87ed-4b5e-bcaf-c068bb439927.jpe” is 1080px wide, displayed at 160px

Serve responsive sizes (srcset/sizes) matching the rendered width.
What this measures

5 worth knowing, 3 clear, 1 not measurable

Worth knowing5

Line length
1 paragraph runs past ~95 characters per line.

Cap measure at ~60-75ch for comfortable reading.
What this measures
Heading levels
3 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

Step heading levels one at a time; use CSS for size, not a deeper level.
What this measures
Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.

Add a first-in-DOM <a href="#main"> that is visible on focus.
What this measures
Keyboard reachability
8 elements look clickable but cannot be reached by keyboard.
“GET YOUR FIRST READING FOR $1 / mi”, “GET YOUR FIRST READING FOR $1 / mi”, “$1 / min”

Use <button>/<a>, or add role + tabindex="0" and a key handler.
What this measures
Autocomplete hints
No autocomplete attributes across 1 field. browsers cannot autofill.

Add autocomplete="email"/"tel"/"name" to identity fields.
What this measures

Clear3

Mobile viewport · Language declared · Image alt text

Not measurable1

Page weight
At least 0.4 MB across 24 measurable resources, but 152 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

What this measures

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Brand kit

5 colour roles

We measured 4 colour roles on this funnel.

accent#040c58
bg#ffffff
surface#b7edd0
text#363771

See the roles applied and the type scale

accent

Body copy in their text role, on a surface card.

the roles, doing their job

SIZE SCALE

12pxAa

14pxAa

16pxAa

18pxAa

20pxAa

21pxAa

24pxAa

30pxAa

32pxAa

40pxAa

48pxAa

88pxAa

WEIGHTS

Aa400

Aa500

Aa700

Aa800

FAMILIES

TRIAL Englisch · DM Sans

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Take their look into your buildDownload design tokens

We also ran these layers on the pages we captured and found nothing to show: Elements, Playbook match (2 of 9 layers). That is a measurement of this funnel, not a recommendation, and a layer we never ran is not listed.